SEO Specialist | WFH

This is a remote position.

We are seeking a highly skilled SEO Specialist with expertise in Webflow, Shopify, and WordPress to develop and implement advanced SEO strategies. This role requires deep technical SEO knowledge, proficiency in AI-driven SEO methodologies, and a strategic approach to content optimization. The ideal candidate will have extensive experience in technical SEO audits, keyword clustering, SERP/SERM management, AI and GPT optimizations, and SEO for e-commerce platforms. This role will focus on improving organic search visibility, site performance, and competitive positioning using the latest tools and best practices.

Key Responsibilities

· SEO Audits & Strategy Development - Conduct in-depth technical SEO audits and develop structured SEO strategies to enhance website performance and rankings.
· Technical SEO Implementation - Optimize website infrastructure, improve crawlability, indexation, Core Web Vitals, structured data, and mobile usability.
· Keyword Research & Clustering - Perform comprehensive keyword research, clustering, and intent analysis to create data-driven SEO strategies.
· AI & GPT SEO Optimization - Implement AI-driven SEO techniques, including GPT SEO strategies and Perplexity SEO to enhance search performance.
· SERP & SERM Management - Optimize search engine ranking positions (SERP) and manage Search Engine Reputation Management (SERM) strategies.
· E-commerce SEO - Specialize in Shopify and WordPress SEO, optimizing product pages, collections, metadata, and internal linking for organic growth.
· On-Page & Off-Page SEO - Implement on-page optimizations, technical fixes, backlink acquisition strategies, and content SEO best practices.
· Competitor SEO Analysis - Conduct detailed competitor research to identify keyword gaps, backlink opportunities, and ranking strategies.
· Indexing & Site Migrations - Manage site migrations, redirects, indexing strategies, sitemap optimizations, and international SEO implementations.
· Schema & Domain Authority Optimization - Improve structured data implementation, domain authority, and domain strategy for SEO
· Content Strategy & Execution - Develop and execute content strategies, ensuring keyword-rich, high-performance content creation and execution.
· Performance Tracking & SEO Insights - Monitor and analyze SEO performance metrics using tools like Ahrefs, SEMrush, Google Analytics, and Google Search Console.

Requirements Required Expertise
· Comprehensive SEO Audits - Ability to perform and translate SEO audits into actionable strategies.
· Technical SEO Implementation - Experience in meta tags, redirects, page speed optimization, canonicalization, structured data, and Core Web Vitals improvements.
· AI-Driven SEO & GPT Optimizations - Strong understanding of AI-powered SEO methodologies and content optimization.
· Advanced Keyword Research & SERP Analysis - Expertise in keyword clustering, intent analysis, and SERP feature tracking.
· Competitor SEO Research - Deep experience in SEO competitive analysis, keyword benchmarking, and ranking strategy development.
· Webflow, Shopify & WordPress SEO - Proven experience in optimizing e-commerce and CMS platforms for search performance.
· Performance Metrics & Reporting - Ability to track, interpret, and present SEO data effectively.
· Content SEO Execution - Strong knowledge of content planning, execution, and performance tracking for SEO.
· SEO for International Markets - Experience with multilingual and international SEO, including hreflang optimization.

Technical Skills
· Technical SEO for Webflow, Shopify, and WordPress - Strong understanding of platform-specific SEO configurations, performance optimizations, and technical SEO fixes.
· Structured Data & Schema Implementation - Experience in adding structured data to enhance search visibility.
· SEO-Friendly Site Migrations - Expertise in handling site migrations, redirects, indexing improvements, and maintaining SEO equity.
· Core Web Vitals & Page Speed Optimization - Ability to analyze and optimize website speed, responsiveness, and user experience for SEO.
· Ahrefs, SEMrush, and Google SEO Tools - Hands-on experience in SEO analytics, competitive benchmarking, and performance tracking.
· Server & Hosting SEO Best Practices - Understanding of server-side optimizations, CDN usage, and hosting configurations for SEO.

Additional Skills
· Ability to present SEO audits and findings in a clear and actionable manner.
· Strong problem-solving skills to troubleshoot SEO issues and improve rankings.
· Effective collaboration with content teams, developers, and marketing strategists.
· Data-driven approach to decision-making and strategy execution.