Remote Marketing Specialist

WFH Marketing Specialist for a Travel Cruise Industry

Location: Remote – US Hours

Schedule: Full-time, 40 hours/week U.S. Eastern Time

Reports To: Director of Marketing

Compensation: $/hr (depending on experience)

CruiseDirect is a leading online cruise travel agency that makes it easy to search, compare, and book cruises with the best deals and no booking fees. Trusted by over a million customers, we partner with all major cruise lines to help travelers plan their perfect getaway. Learn more at CruiseDirect.com.

Position Overview

We’re looking for a proactive and well-rounded Marketing Specialist to support our growing digital marketing team. You’ll work across multiple marketing functions including analytics, campaign support, newsletter creation, ad copywriting, affiliate marketing, and more. You’ll also serve as a reliable backup for key marketing roles during absences.

Responsibilities:

Analytics & Reporting

- Run and compile reports from Google Analytics 4 (GA4) and Looker Studio

- Provide performance insights to support decision-making

- Intermediate in Excel (Pivot table)

Content & Campaign Support

Assist with creating ad copy and creative briefs for Meta, Google Ads, and programmatic channels

Create newsletters via HubSpot when the newsletter specialist is unavailable

Manage promotional updates when the promotions specialist is unavailable

Marketing Channel Support

Provide backup and light execution for:

Paid Search & Paid Social

Organic Social

Email Marketing

Affiliate Marketing

Marketing Operations

Draft and assemble co-op marketing proposals with cruise line partners

Respond to press and PR requests with templated or custom responses

Build and maintain media lists in coordination with the Director of Marketing

Qualifications

3–5 years of digital marketing experience

Proficient in Google Analytics 4, Looker Studio, HubSpot, Meta Ads Manager, Google Ads

Familiarity with programmatic ad platforms a plus

Excellent written and verbal English

Comfortable with Zoom and remote collaboration tools (Slack, Asana, Google Workspace)

Strong attention to detail and ability to multitask

Experience supporting multiple marketing functions or in a generalist role preferred

Excel (Pivot table) Manipulation

What We Offer

Competitive compensation $hr depending on experience

Remote work with a supportive and collaborative team

Opportunities for growth and cross-training

Exposure to working with a leading U.S. travel brand

Technical Requirements:

A quiet, dedicated home office setup (away from domestic and street noise).

Your OWN Equipment Desktop/laptop with:

Intel Core i5 / AMD Ryzen 5

4GB+ RAM (8GB preferred)

Windows OS / Mac OS

Sound Card, Speakers (optional)

Min 15” Monitor, preferably 2

A quality virus and spyware protection and activated firewall

Professional headset for the highest quality calls (e.g., Jabra Evolve 40 Stereo – Bluetooth / Earphones are not allowed). NOISE Cancelling.

Stable wired broadband (no satellite or wireless). Broadband internet connection (DSL or cable) Note: Satellite, Dial-Up or wireless is not allowed. You will be required to test the connection

Chrome browser, sound card, speakers, 15" monitor (2 preferred).

Backup power solution (generator or equivalent) in case of outages