Brand Marketing Manager

Job Title: Brand Marketing Manager

Location: Remote - PST Preferred

Duration: 6-month contract to start with

We’re looking for a Brand Marketing Manager to join our dynamic team and help shape how we tell our brand story across digital platforms. This individual will play a key role in crafting compelling brand narratives, leading full-funnel campaigns, and collaborating across teams to drive growth and engagement.

Responsibilities:

Brand Storytelling:

Champion the brand’s mission and positioning to boost awareness and drive business growth.

Ensure consistent voice and tone across marketing materials and channels.

Support messaging and go-to-market strategies for new feature launches.

Campaign Planning & Execution:

Help develop and execute full-funnel marketing programs across awareness, consideration, and engagement stages.

Manage timelines, workflows, and creative deliverables to ensure smooth execution and timely delivery.

Measurement & Analysis:

Track key performance indicators (KPIs) to evaluate campaign effectiveness and overall brand health.

Generate actionable insights to refine and optimize future campaigns.

Cross-Functional Collaboration:

Partner with internal stakeholders and creative teams to ensure aligned messaging and execution.

Collaborate with external agencies to deliver brand initiatives.

Minimum Qualifications:

BA/BS degree or equivalent experience

6-8+ years in brand marketing or brand management

Proven success executing brand strategies and full-funnel campaigns

Strong analytical mindset with the ability to measure and optimize marketing efforts

Excellent communication and project management skills

Ability to thrive in a fast-paced, ambiguous environment

Preferred Qualifications:

MBA

Experience with tech or consumer brand management (e.g., CPG)

Background in creator/influencer marketing programs

Passion for sports, entertainment, music, and culture