Senior Graphic Designer

Title – Graphic Designer – Email & Digital Activation

Experience Required – 3-6 years experience

Location – Richmond, VA Remote

Duration – 12 months

Work Mode – Remote

About the Role

A leading Consumer Experience Organization (CXO) is seeking a talented Graphic Designer to support web design, Figma production, Photoshop asset creation, and scalable digital design systems for their in-house creative studio.

This role is designed to meet the growing demand for internal creative capacity as more work transitions toward adaptation, modular web components, and brand-aligned digital experiences. The designer will work within approved brand standards, existing asset libraries, and governance frameworks to deliver responsive, production-ready designs that scale across campaigns and channels.

Key Responsibilities

Figma Web Design & Production

• Build, adapt, and refine web layouts, landing pages, digital modules, and responsive components using approved brand standards and design libraries.
• Leverage auto layout, variants, and reusable components to ensure efficiency and consistency.

Photoshop Asset Production

• Create, modify, resize, retouch, composite, and optimize layered Photoshop files for web and digital activation needs.
• Prepare production-ready digital assets with clean file organization and export optimization.

Design System Support

• Develop and maintain reusable Figma components, variants, templates, and modular elements to improve speed, scalability, and consistency across all studio work.

Content Adaptation & Asset Reuse

• Transform existing brand assets, campaign materials, and creative libraries into refreshed digital deliverables that support activation goals.

Creative Quality & Governance

• Ensure all files are brand-compliant, well-organized, and ready for seamless handoff to development teams or agency partners.
• Adhere to the studio's operating model and review expectations.

Cross-Functional Collaboration

• Partner with brand teams, activation leads, MarTech, and external agency partners to support creative development and iterative feedback cycles.

AI-Enabled Creative Exploration

• Use approved generative AI tools (e.g., Adobe Firefly) to support concepting and asset generation while maintaining human oversight, brand consistency, and compliance.

Required Qualifications

Experience

• 3–6 years of professional graphic or digital design experience, with a strong emphasis on web design, Figma production, Photoshop production, and scalable design systems.

Technical Skills

• Figma: Advanced proficiency including component libraries, variants, auto layout, design system governance, and developer-ready handoff.
• Photoshop: Expert-level skills in layered file organization, image editing, retouching, compositing, resizing, optimization, and preparing production-ready assets.
• Adobe Creative Suite: Working knowledge of Photoshop and Illustrator; familiarity with Adobe Firefly or other approved generative AI tools is a plus.

Design & Adaptation

• Proven ability to adapt existing brand assets and campaign materials into responsive web layouts, landing pages, modules, and reusable digital components.

Education

• Degree or diploma in Graphic Design, Visual Communication, Digital Media, Web Design, or a related field; equivalent professional experience will also be considered.

Preferred Attributes

• Strong attention to detail and organization.
• Ability to work independently in a fast-paced, remote environment.
• Excellent communication and collaboration skills.
• A portfolio demonstrating responsive web design, Figma systems, and Photoshop asset production.