Senior Manager, Field Marketing & Events

About Inspiren

Inspiren offers the most complete and connected ecosystem in senior living. Founded by Michael Wang, a former Green Beret turned cardiothoracic nurse, Inspiren proves that compassionate care and technology can coexist - bringing peace of mind to residents, families, and staff.

Our integrated solutions seamlessly fit into existing workflows, capturing everything happening within a community. Backed by nurse specialists and powerful analytics, we provide the data operators need to make informed clinical and operational decisions - driving efficiency, profitability, and better care outcomes.

About the Role

Inspiren is looking for a Senior Manager, Field Marketing & Events to lead our national, regional, and local event programs — from flagship industry conferences to high-touch executive dinners. This role blends creativity, precision, and data-driven execution to generate measurable pipeline, deepen customer relationships, and elevate our brand in the senior living ecosystem.

You'll work cross-functionally with Sales, Marketing, Customer Success, and our Executive Team to deliver events with flawless logistics, clear ROI, and consistent pre- and post-event engagement.

What You Will Do

• Plan and execute a tiered event strategy (National, Regional, Local) tied to target accounts and revenue goals.
• Manage end-to-end logistics including: third-party vendor coordination, booth/tabletop design, travel, and on-site execution.
• Activate pre-event campaigns — targeted outreach, paid media, social coverage, and VIP scheduling.
• Oversee lead capture, CRM tracking, and immediate post-event follow-up with Sales and SDR teams.
• Collaborate with the content team to advise, create, and ensure the right materials are available on-site and post-event
• Measure event performance, reporting on attendees, leads, meetings booked, opportunities, and ROI.

About You

• 4-6 years in field marketing, event marketing, or experiential marketing (B2B SaaS or healthcare a plus)
• Proven track record of executing high-impact events with measurable outcomes
• Strong project management skills and attention to detail
• Experience with HubSpot, Salesforce, and marketing attribution
• Excellent communication skills and ability to work cross-functionally
• Willingness to travel 30–40% for event execution
• Comfortable working in ambiguity and taking ideas from 0→1

Details

• The annual salary for this role is $125,000 - $145,000 + equity + benefits (including medical, dental, and vision)
• Location: Remote - US Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status

Equal Employment Opportunity (EEO) Statement

Inspiren does not discriminate in employment on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factor.