Salesforce Product Manager (Marketing and Data Cloud)

Position: Product Manager (Salesforce Marketing and Data Cloud)

Location: Remote EST

Duration: 12 month contract

Must Haves:

• Bachelor’s degree in Business, Information Technology, or a related field (or equivalent experience).
• 3+ years of hands-on experience with Marketing Cloud and Data Cloud Technology as a Product Manager or consultant
• Proven track record of managing Salesforce projects and delivering measurable business outcomes.
• Experience with Agile and/or Scrum methodologies.
• Experience writing user stories (completely on their own, from scratch)
• User acceptance criteria
• Experience working in enterprise level environements, managing products reaching the entire company

Plusses:

• Salesforce certifications (e.g., Salesforce Administrator, Sales Cloud Consultant) strongly preferred.
• Azure Devops
• Jira
• User acceptance testing

Day to Day:

Insight Global is seeking a product manager specializing in salesforce sales cloud technology for a local client. As the Product Manager, you will be a part of the Digital Group within the Office of the CIO and play a pivotal role in shaping and executing our strategy to optimize customer engagement, retention, and acquisition. In order to unlock financial impact, you will lead a cross functional, cross business unit team through delivery of Salesforce Marketing Cloud Account Engagement & Salesforce Data Cloud and collaborate closely with cross-functional teams including Marketing, Sales, Commercial Excellence, and IT to drive the development, implementation, and process improvement of CRM solutions.

• Scale Salesforce Marketing Automation Account Engagement and Salesforce Data Cloud globally across Strategic Business Units and regions, with a focus on negotiating trade-offs to achieve as much standardization as possible while meeting business objectives
• Define and prioritize the product roadmap, considering customer needs, competitive landscape, and business objectives.
• Collaborate cross-functionally with Marketing, Operations, Sales, Commercial Excellence, and IT teams to ensure alignment and successful execution of initiatives.
• Work closely with stakeholders to gather and prioritize requirements, translating them into actionable product features and enhancements.
• Oversee the end-to-end product development lifecycle, from ideation and design to development, testing, and release.
• Define and monitor key performance metrics to assess product performance, identify areas for improvement, and drive optimization efforts.
• Stay abreast of industry trends, competitor offerings, and emerging technologies to inform product strategy and decision-making.
• Leverage customer feedback, data analysis, and market research to gain insights into customer needs and preferences, informing product enhancements and innovations.
• Effectively communicate product plans, progress, and updates to internal stakeholders, executive leadership, and external partners as needed.

Compensation:

$60/hr to $75/hr.

Exact compensation may vary based on several factors, including skills, experience, and education.

Employees in this role will enjoy a comprehensive benefits package starting on day one of

employment, including options for medical, dental, and vision insurance. Eligibility to enroll in

the 401(k) retirement plan begins after 90 days of employment. Additionally, employees in this

role will have access to paid sick leave and other paid time off benefits as required under the

applicable law of the worksite location.