Visual Designer (Digital Marketing)

We are seeking a talented Visual Marketing Designer to create engaging, high-impact digital marketing experiences across responsive websites, landing pages, and digital campaigns. This is a hands-on design role focused on visual storytelling, brand execution, and marketing content—not product UX or application design. The ideal candidate has a strong portfolio showcasing modern layouts, typography, responsive web design, and digital campaigns that drive customer engagement and conversion.

This role partners closely with Creative, Brand, Marketing, Content, and Technology teams to deliver cohesive, accessible, and on-brand digital experiences while contributing to the evolution of our design systems and visual standards.

Top Skills Required

1. 3+ years of experience in visual design, digital marketing design, web design, or brand design.
2. Strong portfolio showcasing responsive websites, landing pages, digital campaigns, and marketing-focused visual design (UX case studies alone are not sufficient).
3. Expert proficiency with Figma, Adobe Creative Cloud (Photoshop, Illustrator, XD), Sketch, or similar design tools.
4. Strong understanding of layout design, typography, color theory, visual hierarchy, branding, and responsive design.
5. Experience designing marketing assets that improve engagement, click-through rates, and conversions using data-informed design decisions.

Key Responsibilities

• Design visually compelling digital marketing assets for responsive websites, landing pages, promotional campaigns, email marketing, and other digital touchpoints.
• Create modern layouts, compelling typography, and cohesive visual experiences that align with brand standards and campaign objectives.
• Collaborate with creative leads, copywriters, marketers, developers, producers, and strategists to deliver engaging customer experiences.
• Apply responsive design and accessibility best practices across desktop, tablet, and mobile experiences.
• Maintain and evolve design systems, reusable components, and visual standards to ensure consistency across digital properties.
• Translate marketing strategies into impactful visual concepts that strengthen brand awareness and drive customer engagement.
• Use campaign performance insights and usability feedback to continuously optimize creative designs.
• Ensure designs are production-ready and collaborate with development teams during implementation.
• Stay current on digital design trends, emerging technologies, and industry best practices.
• Manage multiple projects simultaneously while meeting deadlines without compromising quality.

Required Qualifications

• Bachelor's degree in Graphic Design, Visual Communication, Digital Design, UI Design, or related field.
• 3+ years of professional experience in visual marketing design, web design, or digital creative.
• Strong portfolio emphasizing marketing campaigns, responsive web pages, landing pages, brand experiences, and digital content.
• Expertise with Figma, Adobe Creative Suite, Sketch, or similar design software.
• Strong understanding of responsive web design principles and accessibility standards.
• Experience working within established brand guidelines and design systems.
• Excellent communication, collaboration, presentation, and organizational skills.
• Ability to manage multiple concurrent projects in a fast-paced environment.