User Experience Designer

About Homegrown (Innovation Harvesters, Inc. as formal business name)

Homegrown is an online farmers market platform that helps local vendors sell beyond traditional market hours. We connect farmers, growers, food artisans, and specialty producers with shoppers who want to support local businesses. Our platform serves as both an online store and a powerful business management tool, allowing vendors to manage orders, inventory, and pickups from one simple dashboard. Launched in February 2025, we're growing rapidly with 300+ vendors already on board.

About the Role

We're seeking a talented UX/UI Designer to join our team on a contract basis. This remote position offers flexible hours and the opportunity to contribute to both product design and marketing initiatives. You'll be instrumental in creating intuitive, engaging user experiences for our platform that serves three key user groups: vendors, shoppers, and market coordinators. Your work will be split between platform/product design and marketing design, giving you variety and the chance to make an impact across our entire business.

Key Responsibilities

• Craft user-centered designs for our web platform and mobile experience
• Create wireframes, prototypes, and high-fidelity designs using Figma
• Build and modify website elements using Webflow
• Develop and maintain our design system to ensure consistency across all touchpoints
• Design intuitive interfaces for complex features like order management, inventory tracking, and pickup coordination
• Create marketing materials and visual assets that communicate our value proposition
• Collaborate with product and engineering teams to implement designs
• Conduct user research and usability testing to validate design decisions
• Create visual solutions that balance simplicity for non-technical users with powerful functionality
• Track time using ClickUp and participate in team meetings up to twice weekly as needed

Requirements

• Proven experience in UX/UI design with a strong portfolio showcasing web-based projects, particularly e-commerce or marketplace platforms
• Advanced proficiency with Figma for creating wireframes, prototypes, and high-fidelity designs
• Experience with Webflow for website development and implementation
• Demonstrated design process that includes research, user flows, low-fidelity wireframing, and high-fidelity mockups
• Strong understanding of user-centered design principles and best practices
• Experience designing for multiple user types with different needs and technical abilities
• Portfolio that demonstrates your thought process from concept to completion
• Excellent visual design skills with attention to typography, color theory, and layout
• Ability to work independently in a remote environment
• Strong communication and presentation skills
• Experience collaborating with developers to ensure design implementation

Ideal Candidate

• Experience designing for e-commerce, marketplace platforms, or small business tools
• Understanding of the unique challenges of local food systems and small businesses
• Knowledge of basic front-end development (HTML, CSS)
• Experience designing onboarding flows for non-technical users
• Background in marketing design with ability to communicate complex value propositions visually
• Understanding of accessibility standards (WCAG)
• Experience designing for both desktop and mobile experiences
• Familiarity with ClickUp for time tracking and project management

What We Offer

• Flexible, remote work arrangement
• Competitive hourly rate ($30-60/hour, depending on experience)
• Opportunity to work on diverse projects across product and marketing
• Chance to make a meaningful impact on local food economies and small businesses
• Collaborative team environment with direct access to founders

How to Apply

Please submit your resume and portfolio showcasing your UX/UI work. We're particularly interested in seeing examples that demonstrate your design process from concept to completion, including wireframes, prototypes, and final designs. Please highlight any experience with e-commerce, marketplace platforms, or tools for small businesses.

Additional Information

• Meet with fellow team members as needed (0 - 4 times per week)
• All work will be tracked through ClickUp, our project management tool
• We value communication and collaboration, even in a remote setting
• You'll be working directly with founders who are passionate about local food systems and small business success

Homegrown is an American-owned platform based in Florida. We're committed to creating technology that strengthens local food economies by connecting consumers directly with nearby producers.