Global Marketing & Events Manager (Webinars) :: Remote Role

Description:

• As part of the Global Programs team, you will be responsible for our global virtual event strategy and deployment. Your role is to drive consistent, cohesive storytelling in-market through live & on-demand webinars, workshops, and demos.

Responsibilities:

• Own global roadmap, strategy and deployment for live and on-demand webinars and virtual events.
• Work with Global Campaigns to build full-funnel webinar calendar that includes industry experts, customers, and client's partners.
• Optimize promotion and follow-up strategy across our marketing channels; paid, organic, email, sales outreach and social.
• Scale the webinar channel through on-demand, including the ownership and maintenance of the global webinar hub.

Skills:

• 5+ years of marketing experience.
• Marketing automation, webinar & CRM platforms.
• Knowledge of Marketo, On24 and Salesforce.
• Data management tools: Tableau, 6sense, experience is highly desirable.
• Proficiency with Excel.
• Strong analytical abilities. Manipulating data, analyzing outcomes, and scoping out key insights to establish continuous optimization.