Head of Marketing

Job Title: Head of Marketing

Location: Remote

Preferred Candidates: Candidates from IT companies

About the Role:

We are looking for a strategic and results-driven Head of Marketing to lead our marketing initiatives, drive brand awareness, and generate demand for our products/services. The ideal candidate will have extensive experience in B2B marketing, IT industry trends, and digital marketing strategies to accelerate business growth.

Key Responsibilities:

• Develop and execute marketing strategies aligned with business goals.
• Oversee brand positioning, demand generation, and digital marketing efforts.
• Lead and optimize SEO, SEM, content marketing, email marketing, and social media campaigns.
• Build and manage a high-performing marketing team.
• Collaborate with sales and product teams to ensure lead generation and customer engagement.
• Analyze market trends and customer insights to drive data-driven decisions.
• Manage the marketing budget and optimize ROI on campaigns.
• Drive thought leadership through webinars, whitepapers, and industry events.

Key Requirements:

• 15+ years of experience in marketing (preferably in IT/Tech companies).
• Proven track record in B2B marketing, lead generation, and digital growth strategies.
• Expertise in SEO, PPC, CRM, automation tools, and analytics.
• Strong leadership and stakeholder management skills.
• Excellent communication and analytical skills.