We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations to be future-ready. We offer accelerated, global growth opportunities for talent that’s bold, industrious, and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship and is guided by passion, innovation, collaboration and empathy. To explore exciting opportunities at the convergence of healthcare and technology, check out www.careers.indegene.com
What if we told you that you can move to an exciting role in an entrepreneurial organization without the usual risks associated with it?
We understand that you are looking for growth in your career at this point and we would love for you to join us in our journey and grow with us. At Indegene, our roles come with the excitement you require at this stage of your career with the reliability you seek. We believe in creating leaders of tomorrow and mentor our leads to help them grow and nurture them as people managers and account managers.
We are a rapidly growing global organization and are scouting for the best talent for this phase of growth. With us, you are at the intersection of two of the most exciting industries of healthcare and technology. We offer global opportunities with fast-track careers while you work with a team that is fueled by purpose. The combination of these will lead to a truly differentiated experience for you.
If this excites you, then apply below.
About the Role: Social Media Excellence Manager
Key Responsibilities:
- Social Media Governance & Guidance (US) : Develop and maintain process documentation, standards, and point-of-view (POV) materials for US social channel activations. Partner with privacy and compliance teams to ensure proper governance and risk management.
- Provide guidance as needed to the brand and strategy teams in converting brand plans into digital plans, specifically tailored for Social Media channels.
- Assist with day-to-day social media related tasks including Page management, audience engagement, AE reporting , compliance/CRM setup, Paid Social Media campaigns , Social Listening, and Content Strategies.
- Own the partnerships for social media moderation, execution and best practices.
- Maintain relationships with social vendors to stay informed on platform updates, betas and cost saving opportunities
- Conduct training sessions covering tools and social capabilities.
Required Qualifications:
- Social Media Professional with 8+ years of diverse expertise spanning pharma, healthcare, life-sciences, Med-Tech and Information Technology. Adept at channel & campaign management driven by market research, social & search listening, audience analytics, competition benchmarking and TG profiling.
- Experience in handling end-to-end social media campaigns with top pharma clients, covering online outreach, HCP influencer profiling, channel strategy, social media management, AE reporting, campaign execution, budget optimisation and reporting performance analytics.
- Understanding of pharma social media compliances, platform guidelines, geographical regulations and patient & HCP social media affinities
- Hands on experience in driving campaigns on several platforms like Meta Business Suite ( Facebook & Insta), LinkedIn Marketing, Google Analytics, X (formerly Twitter), Youtube
- Experience in handling tools like Hootsuite, Sprout Social, Meltwater, Sprinklr, Talkwalker, SEMrush.
KEY SKILLS:
- Project Management
- Social Media Marketing
- Social Listening & Market Research
- Content Strategy
- Proficiency in multiple social media platforms
- Excellent business writing and verbal communication skills a must
- Must be proactive and be able to work independently
- Highly organized and personable individual
EQUAL OPPORTUNITY
Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics.