Marketing Consultant - Contract

At Inclusivity, we are passionate about building inclusive organizations that work for everyone. As Canada’s leading provider of practical, data-informed solutions for social equity, we partner with hundreds of organizations across North America to help them unlock performance through stronger cultures and smarter strategies.

We are seeking a Marketing Consultant to help take our marketing efforts to the next level. This role is ideal for a strategic thinker who brings deep knowledge of marketing best practices and a proven track record of designing campaigns that drive brand growth, lead generation, and audience engagement. This is a hands-on role that allows you to put your strategies into action and see their direct impact on the business.

As a Marketing Consultant, you will assess our current marketing strategies, identify gaps and opportunities, and advise on the most effective tools, approaches, and growth models. You’ll work directly with our leadership team to refine our positioning, improve our digital presence, and build scalable systems that support our long-term growth goals.

As a Marketing Consultant, you will:

• Conduct a strategic review of our current marketing approach, identifying strengths, gaps, and areas for improvement.
• Develop a tailored marketing strategy focused on brand growth, lead generation, and market positioning.
• Recommend best-in-class tools, channels, and frameworks to scale our marketing efforts effectively.
• Advise on audience segmentation, campaign optimization, and marketing automation strategies.
• Create a roadmap for enhancing our thought leadership, including content planning and PR opportunities.
• Help define key performance indicators (KPIs) to measure success across platforms.
• Guide content and messaging strategy to ensure alignment with our brand and mission.
• Support internal team capacity building by sharing tools, templates, or processes where relevant.

To qualify for this role you have:

• Strategic Experience: 5+ years in a senior marketing, growth, or consulting role, with demonstrated success in developing and scaling marketing strategies in a startup environment.
• Expertise in Growth Marketing: Deep knowledge of best practices in digital marketing, campaign optimization, and lead nurturing.
• Advisory Mindset: Ability to assess current systems and recommend improvements with a clear implementation pathway.
• Tool Fluency: Familiarity with marketing tools (Mailchimp, Google Ads, HubSpot, etc.) and analytics dashboards.
• Strong Communication Skills: Clear and compelling communicator—both written and verbal—with experience advising leadership.
• Content & Brand Strategy: Understanding of how to position mission-driven brands in a competitive marketplace.
• Equity-Driven Values: Alignment with our mission to build inclusive organizations and a genuine interest in social impact.

Reporting:

In this role, you will report to the CEO.

About this role:

This is an independent contractor position as we are hiring multiple Marketing Consultants to work with us. Hourly rate will range between $50 and $60 based on experience. Services will be billed monthly. Hours will fluctuate based on projects and client needs. Ideal candidates will have flexible schedules to accommodate client and business requirements.

About Inclusivity:

Inclusivity is Canada’s leading provider of practical, data-informed solutions for equity, diversity and inclusion. We are a Canadian, BIPOC owned firm and have partnered with hundreds of organizations across North America to conduct current state audits, design and administer surveys, develop data-informed strategies and we have trained thousands of people. Our team of award-winning, interdisciplinary experts all share the same goal — helping our clients build stronger, more inclusive organizations.

To learn more about Inclusivity, please visit https://inclusivityinsight.com/