Marketing Events Manager

Director of Learning & Development

Location: Atlanta, GA (Hybrid) or Remote

Department: People & Operations

Type: Full-time

Who We Are

Impiricus is the first and only AI-powered HCP Engagement Engine. Founded by a practicing physician and a senior pharmaceutical executive, Impiricus was created to cut through the noise and put physician care delivery at the forefront. With our unique frontline access to HCPs, their insights, and clinical expertise, we are committed to providing life science companies with innovative channels and AI technology needed to deliver clear, reliable, and evidence-based resources into the hands of HCPs. Guided by a board of trusted physician advisors, we ensure every message leads to better patient care. Welcome to the future of ethical physician and pharma collaboration!

Job Summary

The Marketing Events Manager will play a pivotal role in elevating the Impiricus brand through strategic event planning, coordination, and execution. This role oversees all aspects of company participation in conferences, trade shows, hackathons, and internal events — from concept to completion.

You'll collaborate closely with cross-functional teams in marketing, sales, partnerships, and operations to ensure every event — whether hosted by Impiricus or attended externally — delivers exceptional experiences that build brand awareness, generate leads, and strengthen client and community relationships.

This is an exciting opportunity for a highly organized, creative, and resourceful marketer who thrives in fast-paced, collaborative environments and loves seeing strategy come to life through impactful experiences.

Responsibilities

Event Strategy & Planning

• Develop and manage a comprehensive annual event calendar, including industry conferences, society meetings, and client engagement opportunities.
• Partner with marketing leadership to align event engagement (i.e. speaking, sponsoring, networking, etc.) with broader brand and demand-generation goals.
• Identify and recommend new event opportunities that strengthen Impiricus' presence in the healthcare and technology ecosystems.

Event Execution

• Oversee end-to-end planning, including budgeting, operations/logistics, vendor management, hotel/registration coordination, and booth/sponsorship deliverables.
• Collaborate with internal stakeholders to develop event content, marketing collateral, and messaging that align with Impiricus' value proposition.
• Lead pre-event briefings and post-event debriefs to ensure goals are met and insights are captured for continuous improvement.
• Manage on-site presence — ensuring everything runs smoothly and reflects the Impiricus standard of excellence.

Cross-Functional Collaboration

• Work closely with Sales and Client Partnerships to ensure events support lead generation, relationship building, and revenue growth.
• Partner with the Communications and Design teams to promote events through digital campaigns and social media engagement.
• Support internal events that strengthen company culture and celebrate team success (e.g., offsites, retreats, and team-building activities).

Performance Measurement

• Track and report on event ROI, including lead generation, engagement metrics, and qualitative feedback.
• Maintain documentation, timelines, and processes for scalable event management practices.
• Communicate roadblocks and program updates in a timely and effective fashion.

Education & Experience

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 4+ years of experience in event marketing, experiential marketing, or corporate event management — ideally within tech, healthcare, or SaaS industries.
• Proven success managing multiple complex events simultaneously.
• Strong project management skills and high attention to detail.
• Experience using marketing and event tools (Asana, Cvent, Hubspot, and others)
• Excellent communication, collaboration, and vendor negotiation abilities.
• Comfortable working in a dynamic, remote-first environment.
• Occasional travel required for on-site event support.

The base salary range for this role is $100,000 - 120,000.

Where you land within the range will reflect your skills, experience, and location, while keeping team parity in mind and leaving room for future growth.

Benefits

Impiricus focuses on taking care of our teammates' professional and personal growth and well-being.

Healthcare: Medical, dental, and vision coverage for you and your dependents + on-demand healthcare concierge

HSA, FSA & DCFSA: Pre-tax savings options for healthcare and dependent care, with monthly employer contributions to HSA (if enrolled in a high-deductible plan)

Coverage & Protection: 100% paid short- and long-term disability, plus life and AD&D insurance

Flexible Time Off: Take the time you need with a flexible vacation policy — recharge your batteries your way

Parental Leave: 12 weeks of paid leave to spend time with your newborn, adopted, or foster child (available after 6 months)

Your Work, Your Way: If you're close to an office, we encourage spending some time in-person to collaborate and connect. If not, remote is always an option.

Home Office Setup: We'll ship you the gear you need to create a comfortable workspace at home.

401(k): Save for your future with tax advantages (and company match!)