Data Analyst/Data Engineer/Data Scientist (Adtech)

Job Title: Senior Data Analyst (Adtech)

Locations: Remote role

Type: Contract role

Note: AdOps Experience must have.

Job description:

Client is looking for talents in the AdOps Data Sharing team within its Performance Marketing group. This role will be the cornerstone of AdOps Data Sharing team focusing on how to use 1st and 3rd party platforms to build impactful datasets that meet the business goals. This role will put to use your technical skills working with data technologies with a strong ability to understand the business impact of the data.

AdOps is part of the Marketing Technology Operations Team and is focused on the enablement and maintenance of Client’s performance marketing data. The team is highly operational, technical, and analytical, responsible for setting up accurate tracking, spend ingestion and data sharing ETLs across all paid marketing ad network channels and campaigns.

A successful candidate is a proactive thinker, flexible with working in an agile and fast-paced environment. You have experience in the performance marketing technology space and have demonstrated the ability to make sense out of large quantities of data and build data pipeline systems to synthesize, simplify, and share data with ad partners. You are comfortable working with various stakeholders such as marketing, engineering, data science and product teams as well as external vendors. You are comfortable proactively identifying new areas of improvements that will help improve the tools, data quality, and reliability as well as effectively manage a backlog and adhere to processes. You have strong project management skills and are able to lead strategic projects from start to finish.

Responsibilities

Support Client AdOps as a paid marketing tech space specialist.

Understand marketing event data to participate in suggesting platform improvements and comprehending data complexity to inform better data management.

Build data sharing pipelines, integrations in an agile manner using 1st party sharing tools and technologies such as Apache Spark, Python, HIVE, and are a SQL expert.

Identify data sources to optimize data sharing across various partners and audit data quality for campaign success.

Work closely with product managers, data scientists and engineers to understand gaps in our datasets and propose solutions.

Verify implementations or solutions that meet the business expectations with cross-functional signoff or alignment.

Interface with technical and non-technical stakeholders to guide on requirements and solutions in data sharing space.

Interface with vendor partners to ensure Client’s goals are met.

Support troubleshooting efforts, showing analytical and problem-solving abilities with a tenacious commitment to finding the root cause of issues.

Take ownership of projects and showcase key accomplishments working collaboratively and autonomously.

Requirements

3 years of work experience in performance marketing tech, data analytics, technical solutions architecture or other technical positions.

BS in Engineering, Computer Science, Math, Economics, Statistics, Advertising, Marketing or other disciplines with demonstrated technical exposure.

Excellent quantitative skills and comfort with tools such as SQL, Excel, Python, Hive, Spark etc.

Proficiency with Tableau or other dashboard building tools and JIRA.

Excellent organizational skills and attention to detail.

Preferred Qualifications

Support or service desk experience.

Outstanding communication skills, particularly in conveying technical concepts in a manner that is easy for marketers and non-technical partners to understand and vice versa.

Basic understanding of app and web tracking data for performance marketing.

Thanks & Regards

Shivam Sharma

Account Manager

IMCS Group

P: +91 9716913759

E: shivam.sharma@imcsgroup.net

10th Floor, Tower B, Logix Cyber Park, IMCS Tech Pvt Ltd, C28 & 29, Sector 62, Noida, Uttar Pradesh