Marketing Manager

Marketing Implementation Manager

Full-Time | Permanent | Remote + Nationwide Travel

Salary: c£40,000 OTE

About the Role

We are seeking a proactive and creative Marketing Implementation Manager to support a network of Estate Agency franchisees with their marketing activities. This is a hands-on, field-based role that combines strategic guidance with practical implementation, helping local offices deliver effective marketing campaigns while aligning with the central brand’s strategy and guidelines.

Key Responsibilities

• Support franchisees in planning and executing local marketing campaigns, ensuring alignment with the central marketing strategy.
• Create and supply marketing materials such as press releases, canvassing materials, social media content (LinkedIn, Instagram, etc.), and SEO-optimised content.
• Provide training and coaching to franchisees on running their own marketing activities, from concept to execution.
• Monitor marketing performance and provide feedback to optimise future campaigns.
• Maintain brand consistency across all franchisee marketing activity.
• Conduct weekly face-to-face meetings with franchisees at their offices nationwide, building strong working relationships.

About You

• Proven experience in marketing—ideally within the property, franchise, or multi-site business sector.
• Skilled in both digital and traditional marketing channels, including social media, SEO, and PR.
• Excellent written and verbal communication skills.
• Confident in training, mentoring, and influencing others.
• Able to balance creativity with adherence to brand guidelines.
• Willing and able to travel nationwide three days per week (two days home-based).
• Proactive, organised, and able to manage multiple projects simultaneously.

Package & Benefits

• c£36,000 basic salary (including car allowance or car)
• Remote working (2 days from home, 3 days visiting franchisee offices).
• Opportunity to play a key role in driving marketing success across a nationwide network.