Hole19 Product Designer

About Hole19

Hole19 empowers golfers of all skill levels to perform their best. With over 5 million golfers using Hole19 in over 180 countries and thousands joining every month, we're one of the most-used golf apps on the market.

We've been told our Hole19 product is the golfer's best friend. We believe it's because we're genuinely passionate about building the best technology in golf. We're a tech company at heart, but our mission is to get people outdoors, active, and passionate about sport. If building products that combine technology with an active lifestyle excites you, you'll fit right in. Our mission is clear: Empower golfers with tools. Engage them through community. Excite with experiences.

The Opportunity

At Hole19, we're building the app golfers actually open on the course: one hand on the club, the other on their phone, mid-round, in direct sunlight. We have three subscription tiers, onboarding flows that convert, and retention loops that keep golfers coming back season after season.

You'd be joining a small, direct product team where designers own real work, give honest feedback, and ship things they're proud of. You'll work closely with Product and Engineering, challenge assumptions when something doesn't add up, and see your decisions in production — in the pocket of someone walking the 14th fairway in Scotland, Japan, or California.

If you want broad ownership, direct collaboration, and the satisfaction of designing something people genuinely use, this is it.

What You'll Own

• Design product features end-to-end: discovery, flows, wireframes, high-fidelity UI, prototypes, and handoff
• Own research and discovery on defined problems: write the brief, choose the methodology, synthesise findings, and turn them into decisions that influence the roadmap
• Contribute to and evolve our design system: components, patterns, tokens, documentation
• Partner closely with iOS, Android, Web and Backend engineers: clear handoff, design QA, fast iteration

What Makes You Great at This

Four things matter most, and the work shows them.

Critical thinking. You're past the "learning the basics" stage. You work autonomously on defined problems, connect decisions to outcomes, and challenge requests when they don't serve the user or the product. You frame the problem properly before jumping to solutions — that's where your UX rigour shows.

UI craft. You sweat the details — typography, hierarchy, motion — but never lose sight of what the work is actually for. Modern style: clean, current, opinionated. Not generic SaaS.

Mobile-first instincts. You've designed for mobile, not just translated web layouts. You understand touch, one-handed use, performance constraints, and how mobile context (outdoors, mid-task, on the move) changes everything.

AI fluent. You use AI deliberately — to expand what's possible, not to replace your judgment. You have a clear point of view on where it helps and where it doesn't.

Beyond the four: you ship things you're proud of, connect your work to outcomes in every conversation, take feedback directly, and make the people around you a little better just by working alongside them. You're curious about golf and the product. You don't need to play, but you need to care.

What You Bring

• 2 to 4 years designing digital consumer products (B2C), with shipped mobile features in your portfolio
• Solid UX foundations: flows, IA, interaction patterns, usability
• Proficiency in Figma and working knowledge of design systems
• Comfort presenting design rationale tied to outcomes, not just aesthetics
• Fluent in English
• Experience designing subscription or freemium flows (paywalls, upgrade, retention)
• Previous work on consumer apps with a strong community or engagement component
• Experience designing for Wearables (Apple Watch, Wear OS) would be great
• Frontend execution (HTML, CSS, JavaScript) is a nice-to-have — useful for prototypes and design system contributions
• You don't need to play golf or even know what golf is about (although it helps a lot)

What We Offer

• An annual gross salary between €30K and €38K (depending on experience)
• A year-end bonus that can be up to 25% of the annual gross salary
• A great working environment within a small but growing team of nearly 40, who genuinely care about your wellbeing and professional growth
• The opportunity to make a meaningful impact while helping shape the future of a company with proven traction that maintains its startup DNA as we scale to our next growth phase
• 28 vacation days + bank holidays to truly disconnect and recharge
• Health insurance for you and your family
• Access to Claude for your day-to-day work — research, writing, design thinking, whatever helps you move faster
• Flexible hybrid work — From Lisbon or Porto, just 1 day/week in the office
• Gym membership to support your wellness
• Regular team meet-ups throughout the year
• Play golf on the job (because who wouldn't enjoy that?!)

What to Expect from the Hiring Process

We like to keep it straight to the point, so expect the process to be quick and with no bullshit. We don't like to waste anybody's time.

1. We review your application
2. Culture interview with Catarina, Head of People
3. Technical challenge & interview with José, Head of Design
4. Final interview with the Product Team
5. Offer (or feedback)

Sound Like Your Kind of Challenge?

Excited? So are we. Let's connect.