Are you passionate about reading fluency? Do you have at least four years of marketing experience? If so, join the NWEA and HMH Product Marketing Team as the Senior Product Marketing Manager for MAP Reading Fluency with Coach! This role will support the launch of MAP Reading Fluency and its new supplemental coaching solution.

The successful candidate will be able to clearly convey how this reading fluency solution drives student growth and informs district, school, and classroom planning.

Our new team member will be a strong storyteller who thrives in a fast-paced environment. They will know how to convey value to prospective customers and build momentum across channels to capture the attention of education leaders.

Why you’ll love us:

This role is based remotely – Do you best work, from anywhere in the country.
Unlimited PTO (available in most states) gives you the opportunity to refresh.
We’re making a positive impact on the world through education.

Key responsibilities:

Support the launch of and marketing strategy for NWEA MAP Reading Fluency with Coach.
Partner with revenue enablement, demand generation, product management, and sales to bring MAP Reading Fluency with Coach to districts nationwide.
Create authentic, customer-focused messaging, collateral, and thought leadership.

Education and experience:

Required:

At least four years of K-12 Product Marketing experience
Ability to translate product knowledge into customer-focused value
Exemplary written and verbal communication skills
Ability to prioritize multiple projects and work in an agile environment
Deep understanding of assessment end users
Openness to feedback from internal stakeholders
BS/BA in related discipline

Preferred:

Experience enabling a large sales organization
Experience marketing reading fluency assessment, supplemental ELA, or other similar solutions
Demonstrated success in district-wide assessment/curriculum adoptions

Knowledge & Skills

Independent thinker with strong leadership skills.
Creative problem-solver who is flexible and solutions-oriented; can juggle multiple projects and pivot quickly based on internal or external stakeholder needs.
Proficient in Word and PowerPoint

Physical Requirements

Travel-up to 10%
Might be in a stationary position for a considerable time (sitting and/or standing) for 4+ hours.
Constantly operates a computer.
Must be able to collaborate with colleagues via face to face, conference calls, and online meetings.

Salary: $85K - $95K (bonus eligible)

Application Deadline: The application window for this position is anticipated to close on March 28th, 2025. We encourage you to apply as soon as possible. The posting may be available past this date but is not guaranteed.