Growth Marketing Manager

Position: Growth Marketing Manager

Hours: FT 40h/week

Reports to: Head of Growth

The Role Overview:

We’re hiring a Growth Marketing Manager to execute and optimise performance marketing campaigns across our portfolio of ecommerce clients. You’ll work closely with our Head of Growth to implement multi-channel strategies, manage day-to-day campaign performance, and drive tactical improvements that deliver measurable results.

This is a hands-on execution role — perfect for someone who loves diving deep into campaign data, testing creative variations, and iterating quickly to improve performance across multiple brands simultaneously.

Key Responsibilities

1. Campaign Execution & Management

-Execute multi-channel growth strategies across Meta, Google Ads, email/SMS, and other performance channels

-Set up, launch, and optimise campaigns based on strategic frameworks provided by the Head of Growth

-Implement A/B tests across ad creatives, audiences, landing pages, and campaign structures

2. Performance Monitoring & Optimisation

-Monitor daily performance metrics across all client accounts (ROAS, CPA, CTR, conversion rates)

-Identify performance trends and opportunities for immediate tactical improvements

-Execute rapid testing protocols to improve campaign efficiency and scale

-Manage campaign budgets and pacing to hit monthly and quarterly targets

3. Data Analysis & Reporting

-Build and maintain performance dashboards for internal team and client reporting

-Conduct deep-dive analysis on campaign performance, audience insights, and attribution data

-Prepare weekly and monthly performance reports with actionable insights and recommendations

-Track and report on key ecommerce metrics including CAC, LTV, payback periods, and incrementality

4. Creative & Content Coordination

-Collaborate with creative teams and client stakeholders to brief and iterate on ad creative

-Analyse creative performance data to identify winning concepts and scaling opportunities

-Coordinate user-generated content collection and implementation across paid channels

-Support landing page optimisation and CRO initiatives

5. Client Support & Communication

-Provide regular updates to clients on campaign performance and optimisations

-Support the Head of Growth in client calls and strategic presentations

-Respond to client requests for campaign adjustments and performance insights

-Maintain strong working relationships with client marketing teams and agency partners

What We’re Looking For:

-A hands-on growth marketer who thrives in a fast-paced, multi-client environment and loves turning strategy into measurable results through tactical execution and continuous optimisation.

Must-Have Skills & Experience:

-3-5 years of hands-on performance marketing experience, preferably in ecommerce or agency environment

-Expert-level proficiency in Meta Ads Manager and Google Ads

-Strong experience with email marketing platforms (Klaviyo preferred)

-Proficiency in analytics tools (GA4, Facebook Analytics, Triple Whale, or similar)

-Proven track record of managing and optimising campaigns across multiple accounts

-Strong analytical skills with ability to derive insights from performance data

-Experience with ecommerce metrics (ROAS, CAC, LTV, AOV, retention rates)

-Excellent organizational skills to manage multiple client accounts simultaneously

Nice-to-Haves:

-Experience working in an ecommerce growth agency or similar multi-client environment

-Knowledge of Shopify, conversion rate optimisation, and landing page tools

-Experience with TikTok Ads, Pinterest Ads, or other emerging paid channels

-Familiarity with attribution tools (Triple Whale, Northbeam, Hyros)

-Basic knowledge of HTML/CSS for email template customization

-Experience with project management tools (Asana, Notion, Monday.com)

Personal Attributes:

-Detail-oriented with strong quality control standards

-Proactive communicator who can work effectively in a remote environment

-Results-driven with a passion for continuous improvement and testing

-Adaptable and able to context-switch between different brands and industries

-Collaborative team player who can support both internal teams and external clients

Career Development:

This role offers excellent progression opportunities including:

-Senior Growth Marketing Manager with increased client portfolio and strategic input

-Account Director role managing key client relationships

-Head of Growth pathway with team leadership responsibilities

-Specialisation opportunities in specific channels or verticals