Partner Marketing Manager

Purpose of the Job

As a Partner Marketing Manager on the B2B team, you'll be a dedicated marketing leader, shaping the future of devices and services within a high-growth, entrepreneurial environment. You will empower partners in our expanding ecosystem and drive co-marketing strategies with key alliances. You'll develop and execute campaigns to boost product awareness and adoption for businesses. This role involves shaping go-to-market strategies, creating educational materials, optimizing programs, and building a scalable partner ecosystem, all while upholding brand integrity and providing creative assets.

Key Responsibilities

• Responsible for partner relationship management, encompassing event organization, planning, and measurement, with a focus on delivering consistently high-quality execution.
• Manage day-to-day relationships, ensuring partners are consistently informed of key updates, partner activities, and marketing calendars.
• Coordinate weekly calls with partners and sales to facilitate effective campaign execution.
• Contribute to the strategic development and execution of local co-marketing initiatives.
• Provide creative requirements and oversee asset development for on-the-ground campaigns.
• Work cross functionally to acquire necessary approvals for campaign initiatives and creative.
• Assist in the execution of live activations featuring significant device integration (events, media, case studies, white papers).
• Maintain a measurement plan from digital campaigns, budgets and results.
• Develop and lead the B2B Indirect channel as a new business opportunity, collaborating with the Partner Lead to develop the strategy.
• Coordinate with the consumer team to align on marketing tactics
• Providing creative guidance, requirements, assets, approvals, etc for all B2B creative.
• Acquire/Provide and manage ongoing feedback and approvals on creative.
• Secure multiple cross-functional team approvals on creative and legal.
• Provide necessary creative requirements or assets for partner campaigns/promotions.

Knowledge, Skills + Experience

• BA/BS degree or equivalent practical experience.
• 3-5 years of experience in partner marketing or preferably B2B marketing.
• Experience building and growing partner relationships.
• Experience in the carrier space, phones, or consumer electronics market and expertise in working closely with channel partners to develop business.
• Experience with creative and brand marketing.
• Familiar with driving development of creative assets or campaigns.
• Strong project management skills.
• Advanced writing skills and confident presentation.
• Strong communication, interpersonal, and organizational skills.
• Ability to work independently and thrive in an ambiguous and fast-paced environment.
• Excellent quantitative reasoning, creativity and strategic skills.
• Willingness to learn and grow in a dynamic team environment.

Your application will be reviewed by a member of our Recruiting Team and we'll reach out to you directly if there's a fit for the position. We're using video conferencing software to conduct many of our interviews, but all interviews will be live with a member of our Recruiting or Hiring teams.

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