Are you a passionate, results-driven marketing leader with several years of experience in B2B marketing? Do you thrive on rolling up your sleeves, working hard, and crafting innovative strategies that deliver measurable results? If you’re ready to take your career to the next level—building high-performing teams, shaping brand greatness, and driving real impact in healthcare staffing—then this is your opportunity!

About the Role:

As our Director of Marketing, you’ll be at the forefront of shaping and executing a bold, comprehensive marketing vision for HealthTrust Workforce Solutions (HWS). You’ll collaborate directly with senior leadership and cross-functional teams to build brand recognition, generate quality leads, and position HWS as a trusted partner in healthcare staffing. Your strategic mindset, coupled with your hands-on approach, will help us accelerate growth, scale our efforts, and create a marketing powerhouse from the ground up.

What You’ll Do:

Lead with Vision & Drive Growth: Craft and execute a dynamic B2B marketing strategy aimed at healthcare decision-makers, including C-suite executives, HR leaders, and procurement teams.
Build & Mentor a Dream Team: Recruit, develop, and inspire a high-performing marketing team committed to excellence and continuous improvement.
Create Scalable Processes & Metrics: Develop processes, KPIs, and reporting frameworks to demonstrate ROI and ensure your strategies are delivering tangible results.
Align Closely with Sales: Partner intimately with sales to fuel pipeline growth, optimize lead conversion, and drive revenue.
Own Our Brand Voice: Ensure our branding, messaging, and positioning resonate powerfully across all channels, elevating our reputation and market presence.
Drive Thought Leadership & Awareness: Lead campaigns that showcase our expertise—through webinars, content, media relations, and industry events.
Innovate Across Channels: Utilize email, social media, digital advertising, content marketing, and more to reach and engage healthcare leaders.
Content that Connects: Oversee the creation of compelling whitepapers, case studies, blogs, videos, and thought leadership that demonstrate our value.
Boost Visibility & Engagement: Manage participation in industry conferences, trade shows, and client events to position us as a leader in healthcare staffing.
Digital Excellence: Lead website performance, UX, SEO, and digital campaigns to generate leads and strengthen our digital footprint.
Stay Ahead of Market Trends: Conduct market research, analyze customer insights, and monitor competitors to keep us one step ahead.
Healthcare/Staffing Experience a Plus: Prior experience in healthcare marketing or staffing industry is highly desirable, offering valuable insight into our target market and client needs.

Who You Are:

A strategic thinker with an entrepreneurial spirit—and the grit to get things done.
7–10 years of marketing experience, with at least 5 years leading teams and managing multiple projects.
An expert in B2B marketing, especially engaging C-suite and senior decision-makers.
Skilled in marketing automation (e.g., HubSpot), CRM tools (e.g., Salesforce), and analytics platforms.
An exceptional communicator—both written and verbal—that can craft messages that resonate.
A proven team builder and collaborator who thrives on creating impactful results.

Why Join Us?

This is more than just a marketing role—it's your chance to make a lasting impact, scale new heights, and shape the future of healthcare staffing solutions. If you’re ready to lead with passion, work hard, and see your efforts translate into meaningful results, we want to hear from you!

Reporting To: VP, Marketing

Lead & Inspire: Marketing Coordinator, Strategist, and the entire marketing team