Director of Product Marketing

Harvey Nash USA has been engaged to find a talented Product Marketing Director.

Job Title: Product Marketing Director

Location: Hybrid in San Francsico, CA (once a week)

Duration: 6 Months Contract to Hire

Job description:

Client is looking for a world-class product marketer for our home entertainment group to drive awareness and adoption of Client’s solutions that enable premium entertainment experiences across home entertainment devices both for B2B and B2C audiences.

You are strategic and analytical product marketer with deep product and industry marketing expertise. You have a first-hand understanding of what differentiates Client as a vital technology in entertainment across devices and platforms and how to communicate that to the world. Essential skills include a keen understanding of the entertainment industry to inform product development, the ability to craft clear and compelling product positioning, drive competitive analyses, and design and execute go to market strategies in support of the auto solutions and broader Client awareness, adoption and engagement goals.

Responsibilities:

• Partner with product management, sales and other organizational leaders to set and deliver against coordinated business and marketing goals
• Guide the creation and execution of annual and quarterly go-to-market plans in partnership with marketing colleagues, other cross-functional marketing partners, the business group and sales
• Influence product strategy by leading market assessments to define category’s next set of opportunities or shape existing priorities
• Identify key data inputs for go-to-market plans, drive projects to inform and optimize marketing programs through the application of consumer, industry and market insights
• Develop product marketing deliverables for on-the-go entertainment solutions – value proposition, product positioning statements, user benefits, naming and brand recommendations, etc.

NEED EXPERIENCE WITH:

• Launching a consumer-facing product (B2C or B2B2C launches).
• Experience with hardware or consumer electronics products.
• Leading GTM campaign from strategy to execution.

A reasonable, good faith estimate of the minimum and maximum hourly wage for this position is $116- $126/hr. on W2 (Depending on Experience). Benefits will be available, and details are available at the following links:

• Benefits Summary: Why You Should Work with US
• Benefits Details 2024 - 2025: 2024 Benefits Guide (Contract Employees)
• 401K Plan: 2025 Harvey Nash 401k Plan