Marketing Lead

👉 IMPORTANT: Upload your resume as a PDF. Resumes in other formats (e.g., DOC or DOCX) will be automatically disqualified by our AI systems

About GrowthX AI

At GrowthX, we've redefined what AI-powered growth means for modern marketing teams. Since launching in 2024, we've grown from concept to eight-figure annual revenue. To date, we've raised a $12M Series A led by Madrona Venture Group and we partner with 50+ companies ranging from high-growth startups to industry leaders like Surge AI, Loveable, Webflow, Ramp, Superhuman, Strapi, Abnormal Security, and Homebase.

We've built something different—what we call "service-as-software." Instead of handing you tools and leaving you to figure them out, we deliver complete outcomes. Our platform combines sophisticated AI workflows with expert human oversight to create, distribute, and optimize content that drives real business results.

Our philosophy is simple: AI should serve experts, not replace them. We're not just building software. We're building the growth infrastructure that marketing teams wish they'd always had.

Overview

At GrowthX, we help companies reimagine how go-to-market teams grow in the AI era.

We work with leading startups and enterprise teams to turn AI and automation into predictable loop systems. Our portfolio includes Webflow, Ramp, Superhuman, Abnormal Security, Baseten, and other top-tier companies.

We’re hiring a Marketing Lead to own demand across all GrowthX entities — GrowthOS, AI-Led Growth (ALG), CheckThat, and more yet to be announced.

Core Focus

• Demand Generation: Design and execute campaigns that drive awareness and qualified leads across our products and community.
• Acquisition Loops: Build repeatable systems that connect our content, events, and partnerships into a self-sustaining flywheel.
• Brand & Positioning: Define and scale GrowthX’s voice across channels — making us the reference point for “AI-led growth.”
• Funnel Optimization: Own the customer journey from first touch to activation across website, newsletter, and community entry points.
• Cross-Entity Collaboration: Partner with leaders across GrowthOS, CheckThat, and ALG to align messaging, launches, and GTM programs.
• Infrastructure: Lead building the tooling, analytics, and connective tissue of our GTM function.

Day-to-Day Expectations

• 30% – Campaigns: Plan, execute, and measure campaigns that drive awareness and signups for community, events, and GrowthOS.
• 25% – Content & Messaging: Oversee editorial strategy, SEO/AEO content programs, and distribution tactics.
• 20% – Funnel Operations: Manage marketing automation, lead routing, analytics, and conversion workflows.
• 15% – Cross-Functional Collaboration: Partner with Product, Community, and Sales to align messaging and track shared outcomes.
• 10% – Brand Development: Build GrowthX’s presence across owned channels, thought leadership, and events.

You’re a Fit If You

• Have 6+ years of experience in marketing or demand roles, ideally within SaaS, AI, or B2B tech.
• Have run demand gen or full-funnel marketing programs that drove measurable ARR.
• Think in systems and loops — how one program feeds the next.
• Can lead strategy and also execute when needed.
• Are fluent in content-driven strategy — SEO, newsletters, social, partnerships, and events.
• Are comfortable leading cross-functional initiatives across multiple brands or products.
• Have experience working with AI or automation tools in marketing workflows.

Bonus Points

• Experience leading GTM or Marketing functions at a fast growing startup
• Can build - it doesn’t matter if it’s automation, websites, or a wooden shed

What Success Looks Like

• Consistent inbound demand across our products
• Clear loops connecting product, content, community, and events.
• A unified, data-informed marketing system operating across all entities.

Perks

🌍 Fully Remote Work

• Work from anywhere—your productivity, your space!
• We help set up your work environment to enable your best work.
• Minimal meetings and async communication for deep focus

🏖 Ample Time Off

• Enablement for you to recognize your countries holidays
• We encourage you to take the time you need to recharge!

📚 Professional Growth

• We’re an AI forward culture and work environment - Learn all things AI!
• Access to training, workshops & mentorship programs
• Support for external conferences & industry events

🤝 Collaborative Culture

• Open communication & feedback-driven environment.
• Clear, concise communication is key to our success.

Work Visa: Applicants must have legal authorization to work in the country of residence. We are not able to provide employment visa sponsorship at this time.