Google Media Buyer - Performance Marketing

Location: Kolkata/ Remote

Company: GrowthStudioz

Sector: Performance Marketing

Job Overview

We are seeking an enthusiastic and experienced Media Buyer to join our dynamic team. As a Media Buyer, you will play a pivotal role in shaping client relationships, strategizing, and executing Google ad campaigns, and leveraging other channels like Meta Ads, Email Marketing, and WhatsApp Marketing for retention.

Key Responsibilities

• Lead account management on Google for medium to large accounts.
• Develop and execute innovative strategies for Google ad campaigns with a focus on conversion strategies.
• Utilize Meta Ads, Email, and WhatsApp Marketing for client retention and revenue scaling.
• Actively engage in client communication and relationship building.
• Analyze and optimize campaigns for enhanced profitability.
• Collaborate with the team to integrate multi-channel marketing efforts.
• Collaborate with creative and content teams to develop compelling ad creatives and messaging that resonate with target audiences.
• Monitor competition and provide suggestions for improvement.
• Stay up-to-date with the latest Google & Meta advertising trends and best practices to ensure a competitive edge.

What we need from you

1. In-depth knowledge and experience in Google Ads management.

2. Proficient in Google Ads and retention marketing strategies.

3. Proven track record in managing and scaling digital marketing campaigns.