Senior Marketing Operations Manager

About GrowthLoop

GrowthLoop is a pioneer in AI-powered marketing on the data cloud, featured on G2 by its customers as a momentum leader with the best ROI for enterprise. Founded and led by former Google executives, GrowthLoop helps innovative companies transform how they market and drive business impact.

The GrowthLoop Compound Marketing Engine drives compound growth by accelerating the marketing cycle, using Agentic AI on top of your data cloud. Growth Agents propose audiences and journeys, activate campaigns across channels, and ultimately streamline execution by continuously analyzing performance data to optimize campaigns.

Thousands of marketers at enterprises like Google, Indeed, and Priceline rely on GrowthLoop to grow faster with agentic AI, drive measurable campaign results, and maximize marketing ROI—compounding growth with every experiment, iteration, and campaign.

We apply best-in-class architecture and technology to build a system for marketing teams that is both functional and user-friendly.

Our Mission

GrowthLoop aspires to unleash the growth potential of the world's most innovative brands with our compound marketing engine, closing the loop between people, data, and AI.

How We Work

• We plan, prepare, prospect, learn, and close - we work hard together.
• We bring a Learner's mindset to everything we do.
• We believe in the power of collaboration, innovation, and gratitude.
• Our love for our customers drives us to go the extra mile and build the best products for them.
• We ship with urgency and extreme ownership.
• Our culture and people are our greatest strength.

The Opportunity

We are seeking a Senior Marketing Operations Manager to join our demand generation team and build the marketing ops practice from scratch. Someone who can bring a strong vision and work proactively to develop and scale a modern enterprise marketing engine.

Directly in partnership with the Director of Demand Generation, you will build, manage, and report on the success of marketing programs across the entire GTM organization. You will help develop a repeatable system that captures and prioritizes valuable engagement and intent signals, automates mutli-channel campaigns, and orchestrates targeted outbound programs that drive consistent and predictable pipeline. You will also improve the reporting processes and data practices of the marketing team to deliver actionable insights around where to invest more or less in the future.

We are looking for an individual that lives on the edge of what's possible with today's tools, constantly seeking ways to give each member of the team more leverage to create and capture demand.

What You'll Do

Marketing Automation and Campaign Operations

• Own automation workflows to manage and execute multi-channel campaigns
• Drive the account nurture and prospecting programs
• Develop and implement automated sales outbound campaigns tied to intent signals (job change data, G2 intent, etc.)
• Support the development and deployment of marketing programs including events, webinars, content programs, product launches, and ABM campaigns
• Define and create audience lists, lead forms, internal notifications, email nurtures, and any other campaign assets that are needed

Lead Management and Data Governance

• Optimize inbound lead follow up and meeting booking
• Manage, refine, and improve our lead scoring to surface best-fit prospect accounts for sales
• Ensure accurate segmentation, personalization, and campaign trigger logic
• Run regular database hygiene programs to ensure healthy email deliverability and reduce sunk sales outreach
• Help ensure governance to email and data compliance standards

Technology and Process Management

• Leverage and optimize marketing usage of existing GTM tools like Salesforce, HubSpot, ZoomInfo, and Zapier
• Identify capability or technology gaps and manage vendor research and selection processes where appropriate
• Support innovation and experimentation across the team with regards to workflow improvement, particularly in the use of AI

Analytics, Attribution, and Reporting

• Own marketing contribution to GTM forecasting
• Manage real-time reporting on program performance and tracking toward quarterly KPIs
• Manage monthly report out process across the marketing organization and look for opportunities to streamline analytics
• Ensure standardized campaign tracking and UTM usage for downstream measurement of programs and channels

What We Look For

• 7-10 years in Marketing Operations or RevOps within B2B SaaS or tech-driven companies
• A 0 to 1 builder mentality with experience building programs and processes from scratch
• Deep hands-on experience with a leading MAP (ideally HubSpot)
• Advanced mastery of Salesforce or similar CRM, with experience managing custom objects, campaign tracking, reporting, and workflows
• Familiar with modern GTM and data workflow tools and their effective usage
• A willingness and propensity to experiment with new tools, automations, and AI to improve existing marketing workflows and increase individual team member leverage
• Exceptional communication and stakeholder management skills to drive cross-functional collaboration.
• Strong project management experience, with the ability to prioritize tasks, manage multiple initiatives, and execute within deadlines.
• High attention to detail, intellectual curiosity, and a passion for driving business impact through data-driven decisions.

The estimated salary is between $130,000 to $160,000 USD. The total compensation will also include a meaningful variable component and equity in the company. Final base salary decisions will be based on a variety of non-discriminatory factors unique to each candidate, such as the individual's skill set, depth of experience, and qualifications.

What We Offer

Rewards

• See your work impact some of the most important businesses in the world, including Google, Priceline, and Indeed.
• Spot bonuses for major milestones and product feature graduations
• Opportunities for career progression and dynamic collaboration across teams
• Equity incentives for employees making an impact

Flexible Work Style

• Remote-First Culture
• Flexible schedules and goal-based work style
• Unbounded PTO
• Monthly Recharge Days

Competitive Benefits

• Free Platinum Health Insurance with Aetna
• 401(k) Program with Generous Company Match

Learn and Grow

• Quarterly Hackathons to focus on team passion projects
• Education Stipend towards your professional development
• Work closely with our world-class executive team
• Learners' mindset culture

GrowthLoop is an Equal Opportunity Employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law.