Performance Ads Designer

About Us:

We are a high-growth Silicon Valley startup helping EdTech and startup brands scale with high-converting, performance-driven marketing. We value strategic creativity, quick execution, and diverse perspectives especially from women-identifying and minority-identifying professionals.

About the Role:

We’re looking for a Performance Ad Designer who understands what works in the US digital ad market. If you’ve created Meta (Facebook/Instagram) and Google Display creatives that lower CAC, boost CTR, and drive revenue for US EdTech brands, you’re the one.

This is a creative role for paid ads only.

What You’ll Do:

Build Winning Ad Creatives

• Design static and video ad creatives for Meta & Google specifically targeting US audiences.
• Follow performance trends, messaging tone, and platform specs.

US-Market-First Mindset

• Understand psychology, tone, visuals, and hooks that resonate in the US education tech space.

Copy + Visual Synergy

• Write or adapt engaging, conversion-focused short ad copy. Pair it with designs that demand attention.

Variation & Testing

• Deliver multiple variations for A/B testing (headline changes, CTA placements, design iterations).

Collaborate Closely

• Work alongside media buyers and strategists to iterate based on CTR, CPA, ROAS metrics.

Requirements:

• 3+ years of ad design experience, focused on the US market.
• Deep knowledge of Meta Ads and Google Display Ads (real-world performance examples required).
• Proficient with Canva and Adobe Photoshop (Figma or Premiere Pro a plus).
• Strong copywriting instincts for short-form, high-impact ads.
• Portfolio must include US-based ads preferably in EdTech, SaaS, or e-commerce.

Why Join Us:

• Work with EdTech clients that impact thousands of learners across the US.
• Fast-paced environment where your creatives directly drive results.
• Remote flexibility with a lean team that values experimentation and impact.
• Learn from a world-class team of paid media experts and strategists.

Important:

• Please apply only if you have real experience designing Meta/Google ads for the US market. Portfolios without paid ad creatives will not be considered. (edited)