Digital Marketing Specialist

Job Title: Social Media Manager

Company: GOTEAM

Location and Workplace: Onsite for Cebu-based candidates; Remote for those outside Cebu

Salary: Up to PHP 50,000

Summary: Social Media Manager is responsible for creating and publishing organic content, optimizing visual assets, and managing digital marketing campaigns for our clients across various platforms.

About the Job

Client Communication & Reporting

• Respond to client queries and concerns via email, phone or scheduled meetings
• Delivering reporting to clients
• Organize pro-active client meetings to maintain client relationships and campaign momentum
• Attend and run client meetings related to campaign results, new project setups and more
• Conduct competitor analysis, report on the findings and provide recommendations
• Communicate audit results with relevant customers via email and be involved in client meetings to discuss them
• Create tailored quotes and actively engage customers in discussions
• Offer recommendations for additional services to enhance their overall experience .

Facebook AIA

• Monitor and optimize Facebook AIA campaigns to ensure maximum performance.
• Adjust budget allocations, targeting and report to clients
• Configure, structure, and build Facebook AIA campaigns
• Adjust budget allocations, targeting, and campaign message

Google Tag Manager (GTM) & Tracking

• Implement and manage Google Tag Manager for accurate tracking of conversions and events as per our company policy.
• Troubleshoot and test pixel tracking, custom events, and Google Analytics integration.
• Ensure proper eCommerce tracking, button click tracking, and form submission tracking.

Google Ads and Google VLA

• Configure, structure, and build Facebook AIA campaigns
• Adjust budget allocations, targeting, and campaign message

Facebook and Instagram

• Configure and set up Facebook pages and Instagram accounts on behalf of clients
• Updating and reviewing social media profiles and cover photos to ensure they are up to date
• Creating and scheduling job ads across social media for clients when requested
• Organize access to existing Facebook pages and Instagram accounts and reconfigure them as needed to align with our brand guidelines and standards.
• Developing, creating, and publishing organic social media content across platforms
• Creating and scheduling job ads across social media for clients when requested
• Updating and reviewing social media profiles and cover photos to ensure they are up to date

EDMs

• Designing and scheduling engaging EDMs that align with client requests and needs, using best practices to ensure high open and click-through rates

Social Media Organic Posts

• Plan, create, and schedule social media posts across platforms such as Facebook and Instagram

Website Content Management

• Editing, updating, and resizing images for websites and social media platforms, ensuring that they are optimized for maximum impact
• Conducting audits to ensure banners are compliant, relevant and up to date
• Performance Reporting and Tracking
• Implement and manage tags, pixels, and scripts via Google Tag Manager for accurate tracking of conversions and events as per our company policy.
• Troubleshoot and test tags, pixels, and triggers to ensure accurate tracking in GTM, GA4, Google Looker Studio, and our Website Performance platform
• Ensure proper eCommerce tracking, button click tracking, and form submission tracking.
• Publishing articles and content on client websites

Across all Digital Marketing

• Configure and generate meaningful reports to clients
• Ability to discuss campaign outcomes and results with clients
• Work with diverse brand guidelines to ensure consistency and compliance with relevant industry regulations
• Ability to ensure data accuracy by demonstrating a high level of attention to detail
• Editing, updating, and resizing images for websites and social media platforms ensuring that they are optimized for maximum impact
• Creating and uploading new website banners for clients that are current and visually appealing and in line with brand guidelines
• Conducting audits to ensure banners are compliant, relevant and up to date

Qualifications:

• Experience as a team lead or manager.
• Proficiency in Google Ads and Facebook Ads, with technical skills in digital marketing is required.
• Experience in client-facing communications (meetings, phone calls, email) is required.
• University Degree in Marketing, Mass Communication, Business Administration, or a related field.
• Work experience in digital and social media marketing is a plus.
• In-depth knowledge and understanding of social media platforms (Facebook, Instagram, LinkedIn).
• Functional knowledge and professional experience in creating and maintaining social media pages.
• Ability to curate content in line with brand guidelines.
• Excellent communication skills, both written and spoken (English).
• Collaborative and process-driven mindset.

Your Benefits:

• We don’t just give you a laptop, we give you an extra monitor—because two screens are better than one.
• You’ll get HMO coverage from day one—not just for you, but also for a dependent (yup, private room benefits included).
• Ever needed legal or financial advice? Well, now you and your family can access it—on us.
• Salary finance platform for personal loans, because we’re here to help you, even with the tough stuff.
• P1,000,000 life insurance coverage—because we’ve got your back.
• Leave credits above industry standards, including additional client-specific leave entitlements.
• The little things? We’ve got you covered: welcome gift, monthly lunch with CEO updates, talent nights, gratitude celebrations, and more.
• And yes, how does a trip for two to Bali sound? Referral bonuses can take you there.

"Your Family’s Benefits"

• Mental health support for your family, 24/7, because we care about them too.
• Preventive care like health education, diet counseling, and wellness sessions—available for four family members.
• Free telemedicine for your family, because we know life doesn’t wait for appointments.
• Personal invites to family events, with prizes up for grabs—because life is about more than just work.

About Us

Company Name: GOTEAM

Achievements:

• Consistently raising the bar in employee engagement with an 85% score—outperforming global and US averages significantly.
• Certified as a Great Place to Work for four years running—demonstrating our commitment to excellence.
• Over 1,000 employees strong, with ambitious plans for growth.

Culture:

• Innovation isn’t just part of the job—it’s the job. We celebrate diversity and create an environment for personal and professional growth.

Mission:

• Our mission is bold and simple: provide 100,000 people with free AI certification through the Vjal Institute, fueling the future of innovation.

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