This is a remote position.
As a Senior Growth Marketing Engineer at TELUS Digital, you’ll empower Fortune 500 companies' digital transformation goals to come to life with improved mobile technology capabilities. Your recommendations and strategies will play an integral part in the end-to-end creation, evolution, and user experience of the world’s best digital products.
Requirements
Master's Degree with 2 years of experience OR a Bachelor's Degree in business, marketing, communications, or other closely related fields with 3+ years of experience in a client-facing marketing strategy role or account management role
Knowledge of various MarTech tools - CEP, CDP, Analytics, MMP, Loyalty - preferably in one or more of Braze, Salesforce Marketing Cloud, mParticle, Segment, Punchh, Talon.One, Amplitude, Mixpanel, Branch, Appsflyer, and Adobe (AEP, RT-CDP, ACS, AJO), including integration best practices and strategies
Experience successfully developing and leading multi-phase projects with various stakeholders
Advanced knowledge of data-driven marketing practices: audience segmentation, personalization, retargeting, automation, etc.
Proven success in planning and deploying integrated digital marketing campaigns to drive acquisition, increase retention, or improve customer long-term value
Excellent communication skills, both written and verbal
Experience with effective reporting: analytics, attribution, ad serving, CDPs and CRMs, push, email marketing, social media
Experience integrating with data warehouses (e.g., Redshift, Snowflake) and BI tools (e.g., Looker, Tableau)
Travel to client offices as needed