Channel Marketing Manager – Canada Healthcare Partners

Description

Channel Marketing Manager – Canada Healthcare Partners (Bilingual)

Department: Channel Marketing

Reports to: Director, Channel Marketing

Travel: 10–25%

Language Requirement: Bilingual – English and French

About The Role

Global Payments is a leader in healthcare payment technology, helping hospitals and healthcare providers across Canada simplify and modernise the way they accept and manage patient payments. Our integrated solutions securely embed within hospital information systems and patient portals to streamline billing, improve staff efficiency, and enhance the patient financial experience.

As we expand into more healthcare networks across the country, we’re hiring a bilingual Channel Marketing Manager to lead the partner marketing strategy supporting this initiative. This role will focus on driving co-branded marketing campaigns, enablement programs, and strategic partner events that support adoption of our omnichannel payment solutions across the Canadian healthcare sector.

You’ll collaborate with a variety of partners — public sector procurement groups, software integrators, and financial institutions — to create compelling, scalable partner marketing programmes that drive results. This is a highly cross-functional role that blends strategic thinking, content execution, and partner collaboration to support one of Global Payments’ most exciting growth verticals.

What You’ll Do

• Lead partner-focused marketing initiatives that support the expansion of our Canadian healthcare payments business
• Develop and execute co-branded campaigns, sales tools, and onboarding assets tailored to each partner type
• Support go-to-market strategy for bilingual regions, ensuring all assets are localised for Canadian French and culturally aligned
• Own marketing timelines, stakeholder communications, and approvals for all partner-related deliverables
• Coordinate with internal teams across product, creative, digital, and sales to align marketing efforts with business goals
• Provide marketing support for partner-led events such as webinars, workshops, and roundtables
• Track, analyse, and report on campaign and partner performance using systems such as Salesforce, Pardot/Marketo, and Google Analytics; Provide insights to optimise future marketing efforts
• Serve as the marketing lead for assigned partners, supporting both acquisition and enablement strategies

What You Bring

• Bachelor’s degree in Marketing, Communications, Business, or a related field
• 3-5 years of experience in B2B marketing, preferably in payments, SaaS, or healthcare technology
• Experience in partner marketing, channel marketing, or co-branded campaign development
• Fully bilingual in English and French (Canadian) with strong verbal and written communication skills in both languages
• Exceptional project management and organisational skills
• Comfort working across multiple stakeholders, timelines, and fast-moving initiatives
• Familiarity with Salesforce, Pardot/Marketo

Bonus if You Have

• 5+ years of experience in B2B partner marketing, especially within public sector, financial services, or healthcare
• Prior experience supporting partners in regulated or government-adjacent industries
• Based in Ontario (preferred but not required)
• Familiarity with hospital systems, healthcare procurement processes, or EHR platforms (e.g., Epic, Meditech, Cerner)

Global Payments Inc. is an equal opportunity employer.

Global Payments provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex (including pregnancy), national origin, ancestry, age, marital status, sexual orientation, gender identity or expression, disability, veteran status, genetic information or any other basis protected by law. Those applicants requiring reasonable accommodation to the application and/or interview process should notify a representative of the Human Resources Department.