Primary Title (recommended for job boards): Digital Marketing Manager
About The Opportunity
A fast-growing company in the technology and software services sector delivering B2B digital solutions and SaaS-enabled marketing platforms. We partner with enterprise and high-growth clients to drive acquisition, engagement, and revenue through data-driven digital strategies. This remote role, based in India, leads performance and brand initiatives across organic, paid, and owned channels.
Role & Responsibilities
- Develop and execute an integrated digital marketing strategy across SEO, paid media, email, and content to meet acquisition and revenue targets.
- Plan, launch, and optimise paid campaigns on Google Ads, Meta, and LinkedIn to maximise ROI and scale high-performing channels.
- Lead SEO and content marketing programs: keyword strategy, on-page optimisation, technical SEO fixes, and content calendars.
- Implement conversion rate optimisation (CRO) for landing pages and funnels using A/B testing, heatmaps, and analytics insights.
- Build dashboards and run weekly/monthly performance analysis using GA4, GTM, and SQL-based queries to drive actionable insights.
- Manage budgets, external agencies, and freelance resources; define KPIs, forecast spend, and ensure campaign compliance and tracking fidelity.
Skills & Qualifications
Must-Have
- SEO
- Google Analytics 4
- Google Tag Manager
- Google Ads
- Meta Ads Manager
- PPC Campaign Management
- Email Marketing Platforms
- Marketing Automation (HubSpot)
Preferred
- LinkedIn Ads
- A/B Testing Tools
- SQL for MarketingAnalytics
Benefits & Culture Highlights
- Fully remote, India-based role with flexible hours and asynchronous collaboration.
- Learning and development stipend plus access to industry conferences and training.
- Collaborative, outcomes-driven culture with clear ownership and performance-based incentives.
We seek a hands-on digital marketing leader who blends strategic thinking with technical execution—someone who can turn analytics into campaigns that scale. Apply if you are results-oriented, data-fluent, and excited to drive measurable growth in a remote-first tech environment.
Skills: drive,google ads,linkedin ads,google tag manager,seo,digital marketing