Senior Funnel Graphic Designer - Conversion-Focused Visual Specialist

About the Role: We're seeking an exceptional Graphic Designer with proven expertise in creating high-converting funnel graphics and marketing visuals. The ideal candidate will combine creative excellence with a deep understanding of conversion optimization and user psychology to design visuals that drive results throughout the customer journey.

Key Responsibilities:

• Design compelling graphics for complete marketing funnels including landing pages, opt-in pages, sales pages, upsell/downsell pages, and thank you pages
• Create cohesive visual assets across all funnel stages including hero images, product mockups, benefit icons, testimonial graphics, and CTA buttons
• Develop responsive designs optimized for both desktop and mobile funnel experiences
• Collaborate with marketing and conversion teams to ensure designs align with campaign objectives and A/B testing requirements
• Create graphics for email sequences, social media ads, and retargeting campaigns that complement funnel strategies
• Maintain brand consistency while optimizing for conversion across all touchpoints
• Design infographics, comparison charts, and value stacks that communicate complex offers clearly
• Produce banner ads, display graphics, and promotional materials for paid traffic campaigns
• Iterate designs based on performance data and conversion metrics

Required Qualifications:

• 3+ years of professional graphic design experience with a focus on digital marketing funnels
• Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, XD) and Figma
• Proven track record of designing graphics for successful marketing funnels with measurable results
• Strong portfolio demonstrating funnel-specific design work and conversion-focused projects
• Deep understanding of conversion rate optimization principles and user psychology
• Experience with major funnel platforms (ClickFunnels, Kartra, Leadpages, Unbounce, or similar)
• Knowledge of responsive design principles and mobile-first approach
• Ability to create designs that load quickly without sacrificing quality
• Understanding of A/B testing and data-driven design decisions

Preferred Qualifications:

• Experience with motion graphics and simple animations for funnel pages
• Knowledge of HTML/CSS for better developer collaboration
• Familiarity with heat mapping tools and user behavior analytics
• Experience in specific industries (e-commerce, SaaS, coaching, digital products)
• Understanding of direct response marketing and copywriting principles
• Certification in conversion optimization or UX design

What We Offer:

• Competitive salary based on experience
• Remote work flexibility
• Opportunity to work on high-impact campaigns
• Professional development budget
• Collaborative team environment
• Access to cutting-edge design tools and resources

Salary Range

100k PKR

• How to Apply: Please submit your portfolio showcasing specific funnel design work, including before/after examples if available. Include case studies demonstrating how your designs improved conversion rates or campaign performance. Applications without funnel-specific portfolio examples will not be considered.