Senior Product Marketing Manager (Part Time)

OpenAI Senior Product and Partner Marketing Manager

Fractal Analytics is a strategic AI partner to Fortune 500 companies with a vision to power every human decision in the enterprise. Fractal is building a world where individual choices, freedom, and diversity are the greatest assets. An ecosystem where human imagination is at the heart of every decision. Where no possibility is written off, only challenged to get better. We believe that a true Fractalite is one who empowers imagination with intelligence. Fractal has been featured as a Great Place to Work by The Economic Times in partnership with the Great Place to Work® Institute and recognized as a ‘Cool Vendor’ and a ‘Vendor to Watch’ by Gartner.

Please visit Fractal | Intelligence for Imagination for more information about Fractal.

What we’re looking for:

As a Senior Product & Partner Marketing Manager at Fractal, you will be the driving force behind our co-marketing initiatives with OpenAI.

You’ll define and execute high-impact go-to-market campaigns, create compelling thought leadership and enablement materials, and orchestrate joint marketing efforts that bring our innovative OpenAI-powered AI solutions to life across Fractal’s target industries.

This hands-on, high-visibility role requires strategic thinking, creative storytelling, and a strong bias for execution. You will collaborate closely with sales, engineering, and our partner marketing team to build a robust marketing engine that fuels brand and partnership broad market visibility, lead generation, and, ultimately, revenue growth.

What you will do:

• Drive and own end-to-end product and partner marketing planning and execution for Fractal’s solutions built in partnership with OpenAI.
• Develop and execute integrated marketing campaigns across digital, paid media, and event marketing to promote the Fractal-OpenAI partnership and solutions
• Plan and coordinate the creation of joint PR announcements, executive interviews, solution showcases, and co-branded marketing collateral.
• Create thought leadership and content marketing assets, including white papers, blog posts, infographics, ebooks, explainer videos, and customer case studies.
• Build and manage sales enablement materials such as positioning frameworks, pitch decks, battle cards, solution flyers, and demos.
• Lead synchronization meetings with OpenAI’s marketing teams to review progress, refine GTM activities, and adjust focus areas based on market and performance feedback.
• Support lead generation activities, including building content for paid campaigns, SEO/SEM, and leveraging partnership-driven thought leadership for inbound marketing.
• Drive event strategy and execution, including CxO roundtables, keynote speaking opportunities, and developer hackathons/workshops.
• Execute reporting and analytics on campaign effectiveness and partnership KPIs.
• Travel as required (0-10%).

What you bring to the table:

• 5+ years of experience in B2B product and/or partner marketing in the technology industry, preferably with experience in AI core technologies, data solutions, or AI-powered SaaS products.
• MBA/Master's in Marketing a plus
• BS in computer science, EE, or equivalent or a bachelor’s degree in marketing, business, or equivalent with a passion for and experience in technology, in the data, ML and AI space.
• Proven success in building and executing go-to-market strategies, co-marketing plans, and multi-channel campaigns with strategic partners or alliances (e.g., OpenAI, AWS, Microsoft, etc.).
• Expertise in creating sales enablement content, customer-facing messaging frameworks, and GTM materials that empower both direct sales and partner sellers.
• Ability to transform complex AI and technical concepts into compelling customer-centric narratives and marketing assets.
• Strong hands-on experience in thought leadership development: white papers, blogs, case studies, videos, solution landing pages, to name a few.
• Ideally, familiarity with lead generation strategies leveraging paid media (LinkedIn, display, YouTube, podcast sponsorships, etc.) and organic content marketing.
• Agile mindset: ability to thrive in sprint-based marketing environments and manage multiple fast-moving projects with precision.
• Highly collaborative, resourceful, and self-starter mentality; able to independently build marketing infrastructure (processes, templates, reporting,) while executing deliverables.
• Proficiency with Microsoft Office Suite, project management tools (SharePoint, Planner, Asana, etc.), and marketing automation tools.
• Familiarity with using Generative AI tools to enhance marketing efficiency (e.g., GPTs, Copilot, simple RAG implementations).
• Data-driven approach to marketing decisions, with basic marketing analytics and ROI reporting skills.

What we offer:

• Hourly role
• Ideally hybrid (if located in the Seattle area) but open to fully remote for the perfect candidate.(the offices of the P&A marketing team are based in Bellevue, WA).
• Part-time role (~40-50%), for now, with flexible working hours. Some limited early or late calls (Seattle time) might be required a once to a few times a week to communicate with our India-based engineers.