Marketing Manager, DAFs

We are seeking a Marketing Manager, DAFs to lead the development and execution across marketing channels related to our Donor-Advised Fund (DAF) technology offerings. In this role, you will serve as a bridge between the DAF team and the broader Marketing function – bringing strategy to life through events, social media, content, and more.

Ideal candidates will bring a solid understanding of the philanthropic landscape, particularly how donor-advised funds operate, and will be passionate about engaging financial advisors, donors, and other stakeholders on the benefits of DAF technology.

This position offers a unique opportunity for you to grow within the Foundation Source marketing organization over time, while working closely with both the Marketing and DAF teams.

Key Responsibilities

• Multi-Channel Campaign Execution: Implement integrated marketing campaigns across digital, social, email, events, and content channels to drive DAF awareness and adoption.
• Event Management: Coordinate DAF-focused webinars and conference participation to showcase Foundation Source's DAF technology solutions to financial advisors and donors.
• Social Media and Digital Presence: Develop and oversee DAF-specific social media content and digital advertising efforts to increase brand visibility and engagement.
• Content Execution: Provide content support for DAF-focused material across formats (email, blog, web, etc.) as needed, working with subject matter experts to distill complex DAF concepts into accessible narratives.
• Email Marketing: Support copywriting, testing, and scheduling of DAF-related email campaigns in coordination with broader marketing goals.
• DAF Marketing Calendar Management: Maintain and update the content calendar specifically for DAF marketing activities, ensuring visibility and alignment across teams.
• Performance Tracking: Monitor performance metrics and help translate insights into DAF campaign optimizations.
• Brand & Messaging Alignment: Ensure all DAF-related marketing aligns with Foundation Source’s tone, voice, and brand guidelines.
• Cross-Functional Coordination: Collaborate with the DAF team to translate product and service insights into engaging marketing materials.

Requirements

• 3–5 years of marketing experience, preferably in financial services, fintech, or philanthropy, with direct experience or familiarity with donor-advised funds.
• Experience implementing integrated marketing campaigns across multiple channels (digital, social, email, events) and coordinating webinars/conference participation.
• Excellent writing and communication skills, with the ability to translate complex financial concepts into engaging content for diverse audiences.
• Proficiency with marketing automation, CMS platforms, social media tools, and analytics (e.g., HubSpot, Sanity).
• Strong project management skills with the ability to manage multiple initiatives while maintaining attention to detail.
• A collaborative, team-oriented approach with excellent cross-functional communication and a passion for mission-driven work.

Dedicated Workspace: Must have a home office or workspace that is free of distractions and interruptions to ensure productivity and focus during work hours.

Reliable Internet Connection: High-speed internet is required to support video conferencing, file sharing, and other work-related technology needs.

Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions. While performing the duties of this position, the employee is regularly required to talk or hear. The employee frequently is required to use hands or fingers, handle or feel objects, tools, or controls. The employee is occasionally required to stand; walk; sit; and reach with hands and arms. The employee must occasionally lift and/or move up to 15 pounds. Specific vision abilities required by this position include close vision, distance vision, and the ability to adjust focus. The noise level in the work environment is usually low to moderate.

An Equal Opportunity Employer

We do not discriminate based on race, color, religion, national origin, sex, age, disability, genetic information, or any other status protected by law or regulation. It is our intention that all qualified applicants are given equal opportunity and that selection decisions be based on job-related factors.