Forum Health is a nationwide network of functional and integrative medicine clinics and virtual providers, offering innovative, personalized care rooted in root-cause resolution. We are expanding our digital-first services and are seeking a Brand Manager to lead the digital marketing strategy and execution for Forum Health’s Virtual Care and Hormones By Design (HBD)—two fast-growing virtual brands under the Forum Health umbrella.
About the Role:
This is a high-impact, cross-functional role requiring a strong digital marketing foundation, content development skills, and the ability to manage and grow two distinct but aligned healthcare brands. You’ll work closely with our SEO, tech, creative, and operations teams, as well as external agencies, to bring strategic marketing campaigns to life that drive patient engagement, acquisition, and retention.
We’re looking for someone who can go deep on digital—email marketing, social content, paid campaigns, funnel development, website optimization, and more. A passion for integrative and holistic health is a must.
Key Responsibilities:
- Develop and execute full-funnel marketing strategies for Virtual Care and HBD, aligned with business goals
- Manage content and campaign creation across channels:
- Email automations and one-off sends
- SMS/text campaigns
- Blog content and landing pages
- Social media strategy and content (especially for HBD)
- Serve as brand lead and point of contact for both Virtual Care and HBD
- Collaborate closely with SEO team to grow organic traffic and improve website performance
- Work with internal departments (operations, technology, and patient experience) and external agencies to align efforts and ensure smooth campaign execution
- Write and edit high-quality content that reflects each brand’s voice and mission
- Coordinate all monthly content themes, promotions, and seasonal campaigns
- Track and analyze performance metrics to optimize campaigns and patient journey touchpoints
Qualifications:
- Bachelor's Degree in Marketing, Communications, Business, or relevant field.
- 5+ years of experience in digital marketing, ideally with healthcare or wellness brands
- Strong knowledge of email marketing, content marketing, paid campaigns, and digital funnels
- Excellent communication, writing, and editing skills
- Proven ability to manage multiple brands or initiatives simultaneously
- Familiarity with SEO strategy and working with SEO agencies
- Self-starter who thrives in a fast-paced, remote work environment
- Passion for or experience in integrative, functional, or holistic health
- Applicant must be authorized to work in the United States without the need for sponsorship now or in the future.
Preferred Experience:
- Familiarity with tools like Asana, Canva, ActiveCampaign, Klaviyo, WordPress, Google Analytics, Sprout Social and social media scheduling platforms
- Experience coordinating with cross-functional teams and vendors
- Basic understanding of paid media (Google Ads, Facebook/Instagram ads)
Compensation & Benefits
- Salary: The annual base salary range for this position is $95,000 - $105,000. Annual base salary range placement will depend on a variety of factors including, but not limited to, education, work experience, applicable certifications and or licensures. The range displayed on each job posting reflects the minimum and maximum target salaries for the position across all US locations
- Benefits: 401(k), 401(k) matching, Health Insurance, Dental Insurance, Life Insurance, Vision Insurance, Paid Time Off
- Visa Sponsorship: Applicant must be authorized to work in the United States without the need for sponsorship now or in the future.
Why Forum Health?
A Mission-Driven Culture:
We’re redefining what personalized, integrative care looks like—and that starts with taking care of our people. We believe in empowering teams, cultivating connections, and making a lasting impact.
Hybrid Flexibility:
This is a remote role.
Wellbeing & Benefits:
Forum Health offers a competitive compensation package, PTO, and a growing suite of benefits that support your health, career, and life, including medical, dental, vision, 401(k), and more.
Growth & Development:
We’re a place where people come to grow. You’ll have opportunities for mentorship, feedback, stretch assignments, and professional development that support your long-term career path.
Forum Health is proud to be an Equal Opportunity Employer. We’re committed to building a diverse and inclusive workplace where everyone belongs, and we welcome applicants of all backgrounds, experiences, and perspectives.
Unsolicited resumes from vendors/agencies will not be considered and will become the property of Forum Health