We’re looking for a sharp, organized, and culturally curious Executive Assistant & Operations Manager to work directly with Gayatri Manoj Sapru — founder of Folk Frequency, a cultural strategy consultancy advising Fortune 100 brands, producing cutting-edge research, and leading visionary conversations about Indian consumers.

This is a multi-dimensional role for someone who can think ahead, stay calm under pressure, and bring structure to a fast-moving, creative business. You'll support both day-to-day operations and long-term growth projects, and will often manage multiple freelancers and vendors.

This role is intended as a full-time, long-term role with a trial starting period of 2 months.

Confidentiality, sensitivity to gender and lived experiencs of communities and respondents, and keen interest in culture and marketing are necessary.

Responsibilities

Admin & Scheduling:

Manage Gayatri’s calendar across time zones
Coordinate internal and external meetings (clients, media, collaborators)
Schedule, confirm, and brief for upcoming calls and presentations
Track deadlines and project milestones
Handle financial co-ordinations - this is a key responsibility - tax, invoicing, vendor registration.

Travel & Logistics:

Book international and domestic travel
Handle visa appointments, documentation, and itineraries
Prepare travel folders with meetings, maps, and materials

Communication & Email:

Manage inbox and draft replies where appropriate
Follow up with collaborators and clients
Keep track of key email threads, contacts, and requests

Social Media & Content Coordination:

Draft and schedule the social media calendar on Instagram
Track performance of social media efforts
Coordinate with designers, editors, or agencies as needed
Maintain repository of past posts, decks, and assets

Project & Ops Support:

Maintain shared folders, client databases, and IP trackers
Help coordinate workshop bookings and research materials
Follow up with vendors, tech support, and collaborators
Assist with event prep and digital file management
Maintain logs of queries, outcome, outreach
Follow up with clients

Qualifications

3+ years experience in executive support, operations, or project management
Outstanding organizational skills and fluent communication in English
Familiarity with digital tools: Google Suite, Canva, Notion, Zoom, etc.
Social media fluency (Instagram, LinkedIn)
Bonus: Any skills in research management/moderation

Work/personality fit:

Keen interest in cultural change, marketing, brand
Keen interest in news, events, and categories like lifestyle/sports/fashion/wellness (at least one)
Type-A - keep everything planned - send daily reminders, set calendars - have visibility on any logistical issues/cultural snags/holidays coming up - basically fire-proof our plans and operations. attention to details is the biggest part of this job so if you spotted this send us an email, find it via the company website and in that tell us why you're the right person for this role, what kind of organisational systems you'd implement and anything else that makes the case for you.

Location: Remote (India-based, with flexibility for global hours)

Type: Full-time