Social Media Manager- Permanent WFH

About FluentPet

At FluentPet, we are pioneering the way humans and animals communicate. Our mission is to help people better understand and connect with their pets using science-based communication tools like programmable sound buttons. As our brand grows, we're looking for a passionate and strategic Social Media Manager to help share our story and engage our rapidly expanding community of pet lovers, learners, and enthusiasts.

Job Description

FluentPet is seeking a creative, pet-loving Social Media Manager to lead our social media efforts. You will be the voice of our brand across platforms, connecting with our audience through engaging, educational, and inspiring content. The ideal candidate is a skilled communicator with a deep understanding of social media trends and a genuine passion for animals and innovative communication technology.

Key Responsibilities

• Develop and execute FluentPet's social media strategy to grow brand awareness, engagement, and customer loyalty.
• Create original and engaging content tailored to each platform (Instagram, TikTok, Facebook, LinkedIn, YouTube, etc.).
• Manage the content calendar to align with product launches, campaigns, community highlights, and educational initiatives.
• Monitor and respond to comments, messages, and mentions in a timely and empathetic manner.
• Leverage user-generated content and showcase success stories from FluentPet users.
• Collaborate with internal teams (marketing, customer support, R&D) to maintain consistent brand messaging.
• Analyze performance metrics and use data to inform content and strategy decisions.
• Stay current on social media trends, platform updates, and pet influencer culture.
• Manage influencer partnerships and identify new collaboration opportunities.
• Work with creative and video teams to produce high-quality multimedia content.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or a related field—or equivalent professional experience.
• 2+ years of experience managing social media accounts for a consumer brand, ideally in pet tech, lifestyle, or DTC/e-commerce.
• Strong understanding of all major social platforms and their analytics tools.
• Excellent writing, editing, and storytelling skills.
• Passion for animals and interest in communication science and technology.
• Experience with tools like Meta Business Suite, Buffer, Hootsuite, or Sprout Social.
• Comfortable creating and managing both organic and paid social campaigns.
• Basic graphic design or video editing skills using tools like Canva or Adobe Creative Suite.
• Strong organizational skills and the ability to manage multiple projects simultaneously.
• Enthusiastic, adaptable, and data-informed with a collaborative mindset.

Why Join FluentPet?

• Join a fast-growing company that's changing how people interact with their pets.
• Work with a passionate, collaborative, and mission-driven team.
• Fully remote and flexible work culture.
• Opportunity to have a measurable impact on the growth of a unique product category.