Marketing Manager

Full-Time  ·   Remote ·    4-6 Years Experience

About Fandiem

Fandiem is a fan engagement and fundraising platform built for the music and entertainment industry.

We partner with leading artists, including Metallica, Pearl Jam, Dave Matthews Band, Bruno Mars, and many more, to create “donate-to-win” campaigns that give fans access to once-in-a-lifetime experiences while raising money for causes the artists care about.

To date, Fandiem has raised more than $30 million across 900+ campaigns, and we are growing quickly.

The Role

We are looking for a hands-on Marketing Manager with music industry knowledge to lead our email and SMS marketing channels, contribute to campaign creative direction, and help shape our social media strategy.

This is a foundational role. You will be responsible for building systems, developing supporter journeys, and improving how Fandiem communicates with fans throughout the campaign lifecycle, not simply executing individual sends.

The ideal candidate works efficiently, collaborates well across creative and data teams, and has expert-level proficiency in Klaviyo. Experience working in music, entertainment, live events, or with impact-driven consumer brands is highly desirable.

Responsibilities

Email Marketing

• Own email strategy across Fandiem campaigns, artist launches, and platform communications
• Build, design, schedule, and deploy emails in Klaviyo
• Develop and maintain a rolling email marketing calendar
• Manage audience segmentation, list hygiene, and multi-touch supporter journeys based on fan behavior and campaign history
• Build and optimize automated flows, including welcome, post-entry, winner and non-winner notifications, and re-engagement
• Run A/B tests across subject lines, send times, creative, and content to improve engagement and conversion

SMS Marketing

• Develop an SMS strategy aligned with email marketing, including cadence, tone, and timing throughout the campaign lifecycle
• Build and schedule SMS campaigns for launches, deadlines, bonus-entry periods, and major announcements
• Continuously evaluate performance and optimize messaging

Analytics & Reporting

• Track and report on key metrics, including open rates, click-through rates, conversion, revenue, and retention
• Provide campaign performance updates and post-campaign recaps to internal teams and artist partners
• Use data to identify what is working, eliminate what is not, and continuously improve channel performance

Content & Creative

• Partner with the team on creative development for artist campaigns
• Help establish and maintain a consistent library of brand and campaign marketing assets
• Contribute to copywriting, design, and visual direction across email, SMS, and social media
• Ensure campaigns feel authentic to each artist while remaining consistent with the Fandiem brand

Social Media

• Help define Fandiem’s social media strategy across Instagram, TikTok, X, Facebook, and YouTube
• Manage and coordinate the social media team to ensure consistent, timely, and on-brand execution
• Develop organic content ideas tied to campaign moments, artist partners, live events, and cultural trends

What We’re Looking For

• 4–6 years of marketing experience, ideally within music, entertainment, live events, ecommerce, or an impact-driven consumer brand
• Extensive Klaviyo experience, with a proven ability to build campaigns, flows, segments, and supporter journeys from the ground up
• Strong design skills and proficiency in Canva and Adobe Creative Suite
• Video editing experience using Premiere Pro, CapCut, or similar tools
• Experience developing and managing SMS marketing programs
• Strong analytical skills and the ability to translate campaign data into clear, actionable decisions
• Experience with project management platforms such as Asana, Airtable, Monday.com, or similar tools
• Ability to manage multiple campaigns and deadlines in a fast-moving environment
• Excellent writing skills, whether developing a compelling subject line, artist brief, campaign message, or performance recap
• A genuine passion for music, artists, and live events

What We Offer

Our collaborative, team-based culture supports continuous learning, professional growth, and personal development. Full-time employees receive a competitive compensation and benefits package that continues to evolve as Fandiem grows.

• Health Insurance: Fandiem covers 50% of employee health insurance premiums
• Flexible Working Environment: Work remotely, provided responsibilities, deadlines, and partner expectations are consistently met
• Unlimited Vacation: Flexible paid time off that supports a healthy and sustainable working environment
• Hands-On Experience: Gain meaningful responsibility, visibility, and accountability from day one
• Industry Access: Build relationships with professionals across the music, entertainment, nonprofit, and sports industries
• High-Impact Work: Help create unforgettable fan experiences while raising money for important causes

Our Commitment

Fandiem is committed to building a diverse, equitable, and inclusive workplace where everyone can be their authentic selves.

We believe that different perspectives, backgrounds, and experiences make our company and our work stronger.