Digital Marketing Specialist - Lead Assistant Manager Level

Overview:

This role will be responsible for providing administrative support in the marketing team and assisting with the execution of marketing initiatives, with hands-on marketing execution, strategic project leadership, and administrative support. This role involves coordinating marketing activities, maintaining websites and SEO improvements, managing marketing materials, overseeing digital campaigns, and maintaining communication with agents, agencies, and carriers.

The ideal candidate will possess excellent communication skills, have a strong understanding of administrative processes, and be able to thrive in a dynamic and fast-paced environment.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Business Administration, or related field preferred
• 5yrs+ in marketing coordination, project management, or digital marketing - preferable in the insurance/financial industry
• Experience with Social Media Advertising, Email Automation, Video Production, web analytics
• Proficient with project management software (Asana, Zoho, Trello)
• Proficient with website platforms and CRMs (Wordpress or similar)
• Proficient with Lead Management Software (TLD, GHL)
• Proficient with MS Office/Google Workspace,
• Proficient with SEO tools
• Proficient with creative tools (CANVA, Adobe Creative Suite, etc.)