Are you passionate about creating impactful email & SMS marketing strategies that deliver real results? If so, we've got the perfect opportunity for you!
The Opportunity:
An incredible opportunity has opened up for a passionate and driven Senior Email Marketing Specialist to join our growing team.
In this role, you’ll lead strategies for top DTC brands in beauty, fashion, homewares, and health & wellness, both in Australia and globally. Your focus will be on building automation systems, designing campaigns, and driving retention, customer lifetime value, and revenue, all while working in a collaborative, supportive team culture.
Working at Evocative Media you'll get a chance to work on some of the best and most exciting accounts. As an agency, we've had the privilege of working with incredible brands like Dissh, Naked Harvest, Aje Atheltica, Loving Tan, Billini, Lorna Jane to name a few.
Your Responsibilities
- Lead the development and execution of innovative email and SMS marketing strategies.
- Collaborate with a talented team of designers, copywriters, and digital producers to bring your vision to life while focusing on high-level strategy.
- Manage campaign planning schedules, create visual roadmaps in Lucid Charts, and deliver compelling client presentations to align on strategy and goals.
- Conduct data-driven performance analysis, identifying actionable insights to optimise campaigns and automation flows.
- Oversee the implementation of advanced CRM tools, including Klaviyo and leverage platforms like Shopify, Yotpo, DotDigital, Okendo, and Recharge.
- Stay ahead of industry trends and compliance regulations (e.g., GDPR, CAN-SPAM) to ensure campaigns adhere to best practices.
Your Experience
- Have 4+ years of experience in email and SMS marketing, ideally in an agency setting.
- Proven ability to manage multiple client accounts (5+ accounts at a time) and deliver strong results.
- Advanced knowledge of Klaviyo, Shopify, and tools like Yotpo, Okendo, and Recharge.
- Strong skills in tools like Lucid Charts, Miro, or Google Sheets for planning and reporting.
- Are highly organised with exceptional time management and project planning skills.
- Thrive in client-facing roles, confidently presenting strategies and leading discussions to align on objectives.
- Are proactive, self-driven, and comfortable finding solutions independently, while valuing collaboration with a supportive team.
- Have a strong grasp of key retention metrics like CAC, LTV, and repurchase rates, using them to guide data-driven strategies.
- Are eager to grow professionally with access to mentorship, industry-leading training, and opportunities to shape the future of retention marketing.
You Must
- Reside in Australia and work within AEDT timezone.
What Evocative Media Offers You:
- Competitive salary
- Laptop and desktop for home set-up
- Opportunities for training and skill development
- Full-time work-from-home flexibility
- Summer Fridays – half days during summer!
- Birthday leave
- Annual company retreat
- A no-nonsense, supportive work culture
About Us:
Evocative Media is a leading performance marketing agency committed to delivering growth for Direct-to-Consumer (DTC) brands. Our team of experts in Paid Social, Paid Search, and Owned Media Marketing work in collaboration across platforms such as Meta, TikTok, Pinterest, Google, Klaviyo, Emarsys, DotDigital and Yotpo to achieve success for brands including Dissh, Nutrition Warehouse, Aje Athletica, Loving Tan, Billini, Alya Skin, Naked Harvest, Rachel Gilbert, Lorna Jane, Hommey, Energetiks, Redsbaby and more.
You'll be joining a specialised performance marketing agency that is home to some of the industry's best marketing minds. We pride ourselves on the collaboration and knowledge sharing within our team.
How to Apply and Our Hiring Process:
- Apply via LinkedIn
- Pre-Screening: Complete prescreening questionnaire
- Video Submission: Answer key questions via a recorded video.
- Assignment: Complete a short project (details provided).
- Video Call: Meet our CEO, Head of Owned Media, and Team Lead.
- Final Shortlist: We review candidates and select finalists.
- Offer: If chosen, join our team full-time! 🎉