Job Description
Salary: Up to 110K $CND (depending on experience)
WHY YOU SHOULD JOIN US?
Are you an experienced Field Marketing Manager who thrives on creating event experiences that drive real business impact? If youre passionate about crafting high-energy, high-impact field marketing programs that drive measurable business results and fuel sales pipeline, then EventMobis Field Marketing Manager position could be your next challenge!
You will own EventMobis events and sponsorships program, turning in-person and virtual experiences into high-performing event programs. From webinars that engage prospects to third-party sponsorships that build brand credibility, youll design and execute programs that dont just attract attendeesthey create customers.
You wont just be managing eventsyoull be the strategic architect behind them. Working hand-in-hand with sales, demand generation, and content teams, youll ensure every event delivers measurable ROI through thoughtful promotion, strong audience engagement, and clear and structured lead handoff. If youre an event marketer who sees events as more than just logistics and understands how to turn them into measurable revenue opportunities, we want to meet you!
What Your Work Will Focus On
Make an Impact at Industry Events & Sponsorships
Own EventMobis participation in industry trade shows, conferences, and sponsored events.
Develop and execute pre-, during-, and post-event strategies to drive brand awareness and pipeline.
Ensure all sponsorships are leveraged for maximum exposure and lead generation.
Work closely with sales leadership to align on event targets and lead capture strategies.
Drive Engagement Through Webinars & Virtual Events
Manage the strategy and execution of thought leadership and product-focused webinars to engage and educate our audience of corporate, association, and third-party planners.
Handle event setup and reporting in HubSpot in collaboration with Demand Gen.
Lead promotion and audience acquisition efforts, ensuring high attendance and engagement.
Work with content, product, and demand generation teams to continuously improve webinar effectiveness.
Create Strategic Owned Events
Own and execute select strategic in-person events that align with third-party and sponsored event strategies.
Work closely with the broader marketing team to ensure alignment between owned events and overall demand generation goals.
Own the Event Pipeline & Lead Flow
Take full responsibility for event-driven lead generation, ensuring all events contribute to meetings booked and revenue growth.
Partner with the Director of Demand Generation to develop promotional strategies across email, paid search, social ads, and organic channels.
Ensure lead attribution and reporting in HubSpot in collaboration with Demand Gen.
Track, Measure & Report Event Performance
Ensure accurate tracking of event-driven leads and pipeline contribution.
Collaborate with Demand Gen and Sales to ensure leads are properly attributed and followed up on.
Own weekly and quarterly reporting to measure event impact.
Your Qualifications
WHAT WILL YOU GET FROM EVENTMOBI?
REMOTE WORKSPACE REQUIREMENTS:
About Eventmobi
We're focused on building the most comprehensive event management platform to help conference organizers create engaging event experiences. We believe live events bring people together and enable positive change. Over 30,000+ events in 70+ countries, from major brands such as Porsche and Shoppers Drug Mart to amazing non-profits such as the American Psychiatric Nurses Association and Canadian Real Estate Association, have trusted EventMobis suite of software technology to manage their events and engage their attendees.
If you are interested in seeing EventMobi in action, check out some of the videos below:
_EventMobi is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment. Accommodations are available upon request for candidates taking part in all aspects of the selection process.
_remote work