Senior Director, Product Design

About Ethos

Ethos was built to make it faster and easier to get life insurance for the next million families. Our approach blends industry expertise, technology, and the human touch to find you the right policy to protect your loved ones.

We leverage deep technology and data science to streamline the life insurance process, making it more accessible and convenient. Using predictive analytics, we are able to transform a traditionally multi-week process into a modern digital experience for our users that can take just minutes! We’ve issued billions in coverage each month and eliminated the traditional barriers, ushering the industry into the modern age. Our full-stack technology platform is the backbone of family financial health.

We make getting life insurance easier, faster and better for everyone.

Our investors include General Catalyst, Sequoia Capital, Accel Partners, Google Ventures, SoftBank, and the investment vehicles of Jay-Z, Kevin Durant, Robert Downey Jr and others. This year, we were named on CB Insights' Global Insurtech 50 list and BuiltIn's Top 100 Midsize Companies in San Francisco. We are scaling quickly and looking for passionate people to protect the next million families!

About The Role

Ethos turns life’s most complex financial chores into joyous clicks that protect millions of families. We have redefined how families build, protect, and pass on wealth by creating compelling experiences that span instant life-insurance, digital estate planning, and tax-advantaged wealth building. These offerings have made financial protection simple and accessible for millions of consumers. As Senior Director of Product Design you will own the end-to-end customer experience across this expanding suite, transforming weeks-long offline processes into delightful mobile experiences that educate, build trust, and inspire action.

Duties And Responsibilities

• Define the North-Star for multi-product experiences - life insurance, estate planning, wealth building products- maximizing customer value, instilling trust, and inspiring action.
• Build, mentor, and retain a world-class team of UX designers, content designers, and researchers across the U.S. and India.
• Raise the aesthetic and storytelling bar through inspiring goals and clear standards
• Own and optimize design-org processes (prioritization, critique, QA) to support parallel, fast-moving squads and create a culture of excellence.
• Partner closely with Product, Engineering, and Marketing to launch zero-to-one products, then iterate through rapid experimentation to drive conversion gains.
• Champion a robust design system that delivers visual excellence and accessibility across web, mobile, and partner surfaces.
• Advocate for the customer voice, translating mixed-method research and data into decisive product bets

Qualifications And Skills

• 15+ years in product/UX design, with 7+ years leading design teams inside high-growth companies.
• 3+ years of D2C experience. Fluent in experimentation, behavioral psychology, and storytelling. Strong track record of creating consumer experiences that earn trust, build intent, and drive conversion.
• Proven success shipping zero-to-one products to millions of users.
• A portfolio showcasing inspirational visual craft and elegant, high-conversion flows that moved key business metrics.
• Track record hiring, coaching, and scaling geographically dispersed teams.
• Executive-level communication and influence with senior stakeholders.
• Thrives in highly analytical, fast-moving cultures. Holds strong opinions that are loosely held.

The US national base salary range for this full-time position is $181,000 - $320,000. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include applicable bonus, equity, or benefits.

You can find further details of our US benefits at https://www.ethoslife.com/careers/

Don’t meet every single requirement? If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. At Ethos we are dedicated to building a diverse, inclusive and authentic workplace.

We are an equal opportunity employer who values diversity and inclusion and look for applicants who understand, embrace and thrive in a multicultural world. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the SF Fair Chance Ordinance, we will consider employment for qualified applicants with arrests and conviction records.

To learn more about what information we collect and how it may be used, please refer to our California Candidate Privacy Notice.