Head of Marketing
Pharmaceutical Packaging
Remote
We are partnered with a leading manufacturer supplying innovative packaging solutions to pharmaceutical, medical device, diagnostics, and life sciences customers globally.
About the Role
The Head of Marketing will lead the development and execution of the company's marketing strategy, supporting business growth, customer engagement, and market leadership across regulated healthcare markets.
Working closely with commercial, innovation, and senior leadership teams, the successful candidate will be responsible for strengthening market positioning, driving demand generation, and enhancing customer engagement across a diverse portfolio of healthcare packaging solutions.
Key Responsibilities
- Develop and implement the company's strategic marketing plan.
- Lead market positioning, brand development, and customer engagement initiatives.
- Drive demand generation programmes aligned with commercial growth objectives.
- Develop compelling value propositions across key healthcare markets.
- Lead product marketing activities, including new product introductions and commercialisation support.
- Deliver market intelligence, customer insights, and competitive analysis.
- Support sales teams through effective sales enablement tools and content.
- Manage digital marketing, communications, PR, and industry events.
- Measure marketing performance through defined KPIs and reporting frameworks.
- Build and develop marketing capabilities to support long-term business growth.
Ideal Candidate Profile
- 8+ years' experience in B2B marketing, including leadership responsibility.
- Experience within healthcare packaging, pharmaceuticals, medical devices, life sciences, contract manufacturing, or a related technical sector.
- Proven success developing and executing strategic marketing programmes.
- Strong product marketing, demand generation, and brand development experience.
- Demonstrated ability to support commercial growth through marketing initiatives.
- Experience marketing technical products or solutions within regulated industries.
- Strong commercial acumen and customer-focused mindset.
- Excellent stakeholder management and leadership skills.
- Degree qualified in Marketing, Business, Life Sciences, Engineering, or a related discipline preferred.
Industry
- Pharmaceutical Packaging
- Medical Device Packaging
- Life Sciences
- Healthcare Manufacturing
Employment Type
Skills
- Strategic Marketing
- Marketing Leadership
- Healthcare Packaging
- Pharmaceutical Packaging
- Medical Devices
- Life Sciences
- Product Marketing
- Demand Generation
- Brand Development
- Commercial Strategy
- Market Intelligence
- Sales Enablement
- Customer Engagement
- Go-to-Market Strategy
- B2B Marketing
If this opportunity appeals to you, please contact ben.arram@established-search.com or apply through this advert.