Regional Marketing Manager - MEA

Department: UAE

Location: Remote, UAE

Compensation: circa 225000 AED

Description

This role will drive awareness, usage, and sales across this diverse and growing region. In this role, you'll take ownership of our regional marketing strategy—building connections, strengthening the Emerald brand, and creating campaigns that deliver real results.

You’ll work closely with colleagues across the business to promote our journals, books, and cases to researchers, librarians, and institutions— playing a key role in supporting our global brand strategy while tailoring your approach to meet local needs and opportunities.

Location: Please note that this role requires the candidate to be based in the United Arab Emirates. While the team operates remotely, there is an expectation to attend the office approximately 3–4 times per month. There is no fixed schedule for office attendance, but colleagues make an effort to coordinate occasional in-person collaboration.

About our Recruitment Process: We welcome applications from all individuals, irrespective of age, disability, sex, gender identity, sexual orientation, race, nationality, ethnic or national origin, religion, or belief. As we understand the value of the transferability of skills and experiences, we are not looking for the 'perfect candidate' – we encourage everyone who is truly excited about our mission to apply.

Day to day we’ll trust you to:

• Develop and execute the marketing strategy for the Middle East and Africa: Drive awareness, sales, leads, and support customer retention through usage, up-sell, and cross-sell.
• Run campaigns: From ideation to execution, you'll deploy successful marketing campaigns.
• Experiment and innovate: Find the best channels to reach our target audiences.
• Measure and optimize: Report on campaign performance, gain insights, and adjust strategies to hit our goals.
• Support sales teams: Provide marketing tools, campaign assets, and content tailored to local audience needs and behaviours.
• Collaborate with the product and services marketing team: Adapt and deliver regional messaging that reflects Emerald's value proposition.

The ideal candidate will demonstrate the following:

• Marketing skills: Brand strategy, campaign delivery, copywriting, digital marketing, social media.
• Data savvy: Comfortable working with numbers, making sense of metrics, and processing figures with spreadsheets.
• Team player: Collaboration and influencing across marketing and sales teams.
• Great listener: Assimilate information and act on it.
• Multi-tasker: Ability to prioritise and manage multiple projects.
• Deadline-driven: Meet deadlines and maintain stable performance under pressure.
• Excellent communicator: Strong communication and interpersonal skills.
• Experience: Previous experience in research publishing or an academic research environment is a plus.

What’s in it for you?

At Emerald Publishing, we believe in rewarding our people and supporting their wellbeing. As part of our UAE team, you’ll enjoy a range of benefits designed to help you thrive both professionally and personally. These include:

• Performance-Related Bonus Scheme – Recognising both team success and individual contributions, with the potential for additional rewards based on exceptional performance.
• Comprehensive Health Insurance – Enjoy peace of mind with private medical coverage from a trusted provider, ensuring you and your family are well cared for.
• End of Service Benefits – In line with UAE Labour Law, we offer a generous end-of-service gratuity to support your future plans.

We’re committed to creating a supportive and rewarding environment where your efforts are valued and your growth is encouraged.

Roles are advertised at a benchmarked market median rate. Offers will be made within a range of the median, depending on skills and experience.

Please note - Applicants must be authorized to work in the UAE without restrictions or sponsorship. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Emerald Group is committed to creating an inclusive environment for all of our applicants. If you would like to request any accommodations/adjustments from application through to interview stages, please complete the relevant section within the application or contact us at peopleteam@emerald.com and let us know.