Marketing Specialist

Promote Purpose-Driven Fashion in a Global Thrift Movement

Fashion that’s affordable, responsible, and media-celebrated? Talize made it happen. With 16 locations and a commitment to reducing landfill waste, they’ve flipped the thrift script. As a retail innovator, Talize blends sharp style with sustainability—and they’re only scaling up. For marketing pros ready to turn campaigns into conversations and clicks into causes, this is a global opportunity grounded in purpose. Bring your strategy game and your storytelling spark. Talize is where thrift gets its glow-up.

Job Description

As a Marketing Specialist, your focus is turning strategy into impact. You'll lead campaigns that promote products, grow brand visibility, and increase sales across digital and traditional channels. With cross-functional collaboration and sharp market analysis, you’ll help shape marketing efforts that not only perform—but elevate the brand’s presence and purpose.

Job Overview

Employment type: Full-time

Shift: Night Shift (8:00 PM to 5:00 AM Vietnam Time)

Work setup: Permanent Work From Home

Exciting Perks Await!

• Work from home arrangement
• 20 days annual leave
• Career growth opportunities
• Unlimited upskilling through Emapta Academy courses (Want to know more? Visit https://bit.ly/EmaptaTrainingCalendar)
• Standard Government benefits

The Qualifications We Seek

• Bachelor’s degree in Marketing, Business Administration, or a related field
• 4–7 years of experience in marketing or a related role
• Proven experience in content creation and copywriting
• Knowledge of SEO best practices
• Strong understanding of digital marketing tools and platforms (e.g., Google Analytics, social media management tools)
• Certification in Google Analytics or equivalent digital marketing credentials (preferred)
• Familiarity with data analysis and reporting tools
• Proficiency in Microsoft Office Suite and marketing software (e.g., Adobe Creative Suite, CRM tools)
• Excellent written and verbal communication skills
• Creative thinker with strong problem-solving skills
• Ability to work collaboratively and manage multiple projects in a fast-paced environment

Your Daily Tasks

Departmental Duties:

• Manage community engagement by reviewing and responding to customer emails, comments, and concerns in a timely, professional manner
• Create or edit a monthly social calendar outlining scheduled content
• Coordinate, schedule, and edit influencer collaborations for marketing campaigns
• Write and edit content for store promotions, website blogs, creative briefs, radio scripts, social media captions, store PA announcements, and receipt messages
• Draft head office memos for store promotions, signage changes, and critical internal communications
• Collect and analyze marketing data related to campaigns, conversions, traffic, followers, and engagement—benchmarking against competitors
• Generate monthly KPI scores for the marketing department

Other Duties:

Campaign Management:

• Develop, implement, and manage multi-channel marketing campaigns (digital, social media, email, and print)
• Monitor and evaluate campaign performance, providing actionable insights and recommendations

Content Creation:

• Create and curate engaging content for blogs, websites, social media, and marketing materials
• Collaborate with designers, writers, and creative teams to produce high-quality content

Market Research:

• Conduct research to identify industry trends, customer behavior, and competitor strategies
• Analyze findings to support data-driven marketing decisions

Brand Management:

• Ensure consistent brand messaging and visual identity across all platforms
• Develop, update, and enforce brand guidelines

Event Coordination:

• Plan and execute promotional events and activations
• Manage event logistics, including vendor coordination and marketing materials

Digital Marketing:

• Manage social media presence, including scheduling, engagement, and analytics
• Optimize website content for SEO and manage online ads (e.g., Google Ads, social media campaigns)

Partnerships and Collaborations:

• Identify and nurture relationships with influencers, partners, and stakeholders
• Coordinate joint marketing initiatives and sponsorship opportunities

Reporting and Analytics:

• Track and report on key performance indicators (KPIs) for marketing activities
• Use insights from analytics to refine and improve marketing strategies

Welcome to Emapta!

Take part in a journey of professional fulfillment with Emapta, where career aspirations meet the vibrant spirit of Vietnam. Join a community that embraces togetherness, fostering excellence through shared camaraderie. At Emapta, we celebrate your unique contributions with compensation packages that reflect your skills and dedication.

With over 900 global partners creating remote jobs within Vietnam, we’re helping professionals like you unlock your full potential—right here at home. Together, we’ll build a legacy of success that transcends borders.

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