eContent Digital is seeking an Associate Digital Marketing Director to drive client-centric digital strategies, lead high-impact campaigns, and deliver measurable results. This role is ideal for a strategic, data-driven marketing professional with a strong ability to build client relationships, optimize performance, and lead a dynamic team in a fast-paced, innovative environment.

Key ResponsibilitiesStrategic Digital Marketing Leadership

Develop and execute comprehensive digital marketing strategies across SEO/SEM, email marketing, social media, and paid media to align with client objectives.
Serve as a trusted advisor to clients, providing data-driven insights, campaign recommendations, and performance optimizations.
Stay ahead of industry trends and emerging technologies to keep clients at the forefront of digital innovation.

Client Relations & Account Management

Act as the primary point of contact for key clients, ensuring their digital marketing needs are met and exceeded.
Build and maintain strong client relationships, identifying opportunities to enhance partnerships and expand service offerings.
Lead client presentations and performance reviews, providing strategic recommendations to drive growth and long-term success.

Paid Digital Media & Performance Optimization

Oversee the planning, execution, and continuous optimization of paid media campaigns across multiple platforms.
Analyze campaign performance, leveraging data insights to maximize ROI and efficiency.
Test and implement new growth strategies and A/B testing to improve conversions and audience engagement.

Content & Digital Engagement

Direct the creation and management of high-quality digital content, ensuring alignment with brand messaging and audience needs.
Lead digital engagement initiatives, including content marketing, social media strategy, and online reputation management.
Collaborate with creative and technical teams to develop compelling content that enhances brand visibility.

Leadership & Team Development

Provide mentorship and strategic leadership to the digital marketing team, fostering a collaborative and results-driven culture.
Encourage continuous learning, professional development, and innovation within the team.
Lead by example, demonstrating excellence, problem-solving, and proactive decision-making.

Operational Excellence & Collaboration

Ensure seamless execution of digital campaigns, maintaining high-quality standards and timely delivery.
Work cross-functionally with creative, analytics, and technical teams to drive integrated marketing solutions.
Provide regular performance insights and updates to the executive team, ensuring alignment with business objectives.

Who You Are

A strategic thinker with a client-first mindset and the ability to build lasting partnerships.
A data-driven marketer with expertise in performance optimization, campaign analytics, and ROI-driven decision-making.
A proactive leader who takes ownership, anticipates challenges, and continuously improves marketing performance.
A strong communicator and collaborator, comfortable managing multiple projects in a fast-paced environment.

Qualifications & Experience

✔ 5+ years of experience in digital marketing, content strategy, or related fields, preferably in healthcare or multicultural marketing.

✔ Leadership experience managing teams, overseeing campaigns, and driving measurable business impact.

✔ Analytical mindset with the ability to interpret data, optimize strategies, and improve engagement.

✔ Content expertise with a strong understanding of storytelling, digital distribution, and brand positioning.

✔ Fully Bilingual: Fluency in English and Spanish

✔ US Hispanic Market experience to effectively engage these audiences.

✔ Tech-savvy: Proficiency in SEO, digital marketing tools, analytics platforms, and content management systems.

✔ Collaborative mindset: Ability to work across departments and with external clients to align strategies for maximum impact.

This role is perfect for a visionary digital marketing leader who thrives on innovation, data-driven decision-making, and creating meaningful connections between brands and audiences.