Marketing Manager

Brief Description

About ECI

ECI’s mission is to be the global leader of professional consulting services for the life sciences industry. Our clients lean on our diverse perspectives and decades of expertise to tackle their toughest challenges and we take pride in providing them transformative solutions with distinctive, sustainable and long term value. ECI boasts a proven track record of providing full product life cycle consulting on a variety of challenging and exciting projects. Our collaborative culture, welcoming team and flexible employment & benefit options allow us to maintain strong relationships with the most talented individuals in the life sciences industry.

About The Role

As a Marketing Manager in the life sciences consulting industry, you will be responsible for developing and executing strategic marketing initiatives to promote the services and expertise of Enhanced Compliance Inc within the life sciences sector. This role requires an understanding of the life sciences industry, including medical devices, pharmaceuticals, biotechnology, healthcare, and related fields, to drive targeted marketing campaigns and effectively communicate the value proposition of the consulting services. This is a remote role.

What You’ll Do

• Formulate comprehensive marketing strategies aligned with the goals of the consulting firm, tailored specifically for the life sciences industry
• Identify target markets, customer segments, and positioning strategies
• Conduct in-depth market research to identify industry trends, key competitors, and client needs within the life sciences sector. Analyze market data and use insights to drive marketing decisions
• Plan, develop, and execute multi-channel marketing campaigns to promote consulting services. Utilize various marketing channels such as digital marketing, content creation, events, webinars, and conferences to reach the target audience ef
• Maintain and enhance the consulting firm's brand presence within the life sciences industry. Ensure consistent messaging, branding, and positioning across all marketing collateral and communication channels
• Collaborate with subject matter experts to develop industry-specific content and oversee the creation of marketing collateral, including whitepapers, case studies, presentations, website/social media content, and other materials
• Cultivate and manage relationships with key industry partners, clients, and stakeholders. Identify opportunities for strategic partnerships to enhance the firm's visibility and credibility within the life sciences consulting domain
• Utilize metrics/analytics tools to measure the performance of marketing initiatives. Analyze data to assess the effectiveness of campaigns and make data-driven decisions for continuous improvement
• Collaborate with cross-functional teams, including sales, business development, and consulting teams to align marketing strategies with business objectives

What We Look For

• Communication (Written /Oral): The ability to listen, understand others, express correctly, and convey the right message to the right audience at the right time in an engaging and convincing way surely makes a great marketer
• Analytical skills: Ability to classify and analyze data and then assess the success of marketing campaigns
• Good teamwork skills: Coordinate and motivate team members from different areas, identify and align tasks to the right people
• Curiosity, innovative thinking, and creativity skills: Creative thinking to generate innovative ideas for compelling campaigns and marketing strategies
• Adaptability: Accepting changes and thriving on them. Keeping up with the trends. Monitoring, finding weaknesses in the strategies and making changes or creating fresh ideas to plan different possibilities

What You’ll Bring

• Bachelor’s degree in marketing, Business Administration, or a related field
• Proven experience (5+ years) in marketing, preferably within the life sciences, pharmaceuticals, or healthcare consulting industry
• Understanding of life sciences industry dynamics, market trends, and regulatory environments
• Demonstrated experience in developing and executing successful marketing strategies and campaigns
• Proficiency in utilizing various marketing tools, analytics, and CRM systems
• Ability to work effectively in a fast-paced environment and collaborate with cross-functional teams
• Experience with marketing automation platform: Salesforce, Pardot along with design software required; such as Canva and/or Adobe Photoshop

ECI is an equal opportunity employer.

All qualified applicants will receive consideration for employment at ECI without regard to race; creed; color; religion; national origin; sex; age; disability; sexual orientation; gender identity or expression; genetic predisposition or carrier status; veteran, marital, or citizenship status; or any other status protected by law.