Social Media Marketing Coordinator

Job Title: Social Media Marketing Coordinator (Contract)

Company: East Digital Marketing

Location: New York, NY (In-person/Hybrid as needed)

Job Type: Contract

Experience Level: Mid-Level (2+ years required)

Industry: Digital Marketing, Social Media, Content Creation

About Us:

At East Digital Marketing, we believe in harnessing the power of social media and digital assets to amplify your brand and elevate your online presence. Our dedicated team thrives in the fast-paced, competitive landscape of digital marketing, crafting innovative strategies that enhance your visibility and surround your brand with a vibrant, supportive community. Digital excellence compels business success, propelling growth, fostering deeper customer connections, and creating a competitive edge in today’s dynamic marketplace.

About the Role:

We’re looking for a Social Media Marketing Coordinator who is a strong content creator, trend-aware, and data-savvy. The ideal candidate has a portfolio that showcases their content work and a deep understanding of social media strategy across platforms like Instagram, TikTok, Facebook, and Pinterest. This is a contracted role and requires you to be NYC-based, with occasional in-person filming or strategy meetings.

Key Responsibilities:

• Content Creation: Develop and curate engaging short-form video, image, and text content that reflects our clients' brands and strategic goals.

• Content Scheduling: Manage and maintain content calendars to ensure consistent posting and alignment with optimal engagement times.

• Community Engagement: Monitor DMs and comments, engage with followers, and support in building strong, trust-based communities.

• Performance Monitoring: Track and analyze engagement, reach, traffic, and growth metrics to assess content and campaign effectiveness.

• Collaboration: Work with designers, writers, and strategists to create cohesive digital content across platforms.

• Trend Awareness: Stay ahead of platform updates, trending sounds and content styles, and viral moments to ensure relevance.

• Strategy Implementation: Assist in executing custom social strategies for multiple client accounts under guidance from our lead strategist.

• Reporting: Compile monthly or campaign-specific reports with insights, wins, and suggestions for improvement.

Requirements:

• Minimum 2 years of professional experience in social media marketing

• Strong portfolio of original content creation work (video, copywriting, visual design a plus)

• Proficient with platforms like Instagram, TikTok, Facebook, Pinterest, Canva, Later or similar scheduling tools

• Deep understanding of platform algorithms, posting best practices, and content trends

• Strong written and verbal communication skills

• NYC-based — must be available for occasional in-person shoots or meetings

• Self-starter with excellent time management and a collaborative mindset

Nice to Have:

• Experience working with service-based businesses

• Basic knowledge of SEO, email marketing, or paid social media campaigns

• Photography or video editing skills (Edits, InShot, Adobe Express, etc.)

Contract Details:

• 1099 contractor role

• Flexible hours depending on workload and project timelines

How to Apply:

Submit your resume and portfolio (link or PDF) via LinkedIn or email us at info@eastdigitals.com. Applications without a portfolio will not be considered.