Graphic Designer - Email Marketing (DTC)

Graphic Designer (DTC Email)

Company: DREAMLABS

Reports to: Blake Pinsker, CEO

Other Leadership: Torii Rowe, Co-Founder

Location: Remote

Employment Type: Full-Time

Compensation: $60,000 – $75,000 (DOE)

About DREAMLABS

DREAMLABS is a performance marketing agency that builds and scales disruptive DTC eCommerce brands. We specialize in high-performance creative production and paid social strategy, partnering with ambitious brands across categories.

We operate lean, fast, and execution-first. No corporate red tape. High autonomy. High accountability.

AI proficiency is a core expectation across our team. We hire modern operators who use AI tools daily to increase output, sharpen ideas, and eliminate inefficiency.

Role Overview

We are hiring an Email & Marketing Graphic Designer to become our go-to designer for all email marketing clients.

This role is email-first. You will own visual execution across lifecycle and campaign emails, build scalable systems, and improve conversion-focused design. You will also support paid social creative when needed.

This is a high-output, self-sufficient role. We expect you to be proficient in leveraging AI tools to accelerate ideation, production, iteration, and workflow efficiency.

Core ResponsibilitiesEmail Design & Lifecycle Creative (Primary Focus)

• Design high-converting email campaigns and automated flows
• Build modular, scalable email templates
• Create mobile-first, conversion-focused layouts
• Collaborate with strategists on structure, hooks, and offer framing
• Maintain brand consistency across multiple DTC accounts
• Continuously improve hierarchy, CTA structure, and visual clarity
• Use AI tools to accelerate concepting, layout exploration, copy refinement, and iteration

Performance Marketing Creative (Secondary Support)

• Design static paid social ads
• Create visual variations for A/B testing
• Translate performance insights into new creative iterations
• Collaborate closely with media buyers and creative strategists
• Use AI tools to rapidly generate concepts and variations

Design Tools, Systems, Workflow & AI Integration

• Build organized file structures and scalable workflows
• Use AI to streamline production, research, inspiration gathering, and creative iteration
• Improve internal creative systems and documentation
• Ensure on-time creative delivery across accounts
• Proficient with Figma, photoshop, and AI tools
• Well organized with spreadsheets, task lists, and proficient with deadlines

What Success Looks Like in 12 Months

• Email creative quality elevated across all clients
• Clear modular systems built that increase output without chaos
• Demonstrated use of AI to increase speed and creative iteration
• Improved click-through rates and engagement across email campaigns
• Strong collaboration between retention and paid teams
• Reliable, on-time delivery with minimal oversight
• Well organized processes, templates, and workflows established
• Scalable processes and templates when adding new clients

Must-Have Experience

• 3–6+ years designing for DTC brands
• Strong portfolio of real email marketing work (not just mockups)
• Experience with Klaviyo or similar ESP
• Deep understanding of mobile-first hierarchy and CTA structure
• Experience designing paid social static creative
• Proficiency in Figma and Adobe Creative Suite
• Demonstrated experience using AI tools in daily workflow (ChatGPT, Midjourney, image generation tools, etc.)
• Ability to explain how AI improves your output and efficiency
• Highly organized and able to manage multiple brands simultaneously
• Expertise in typography, hierarchy, and visual aesthetics across digital platforms

Strong Plus If You Have

• Agency experience managing multiple DTC accounts
• Experience building modular email systems
• Basic HTML knowledge for email formatting
• Understanding of performance metrics (CTR, revenue per recipient, conversion rate)
• Experience working directly with founders or CEOs

Compensation & BenefitsBase Salary: $60,000 – $75,000 (depending on experience)Remote work environmentDirect exposure to leadershipOpportunity to grow with a fast-scaling agencyCollaborative, high-performance culture

How to ApplySubmit your application with the following:

1. Portfolio link showcasing real email marketing campaigns you designed (Klaviyo, Mailchimp, or similar). Mockups alone will not be considered.2. 2-3 examples of paid social static ads you created for DTC brands.3. Brief note (2-3 sentences) on how you use AI tools in your daily design workflow.

Applications without a portfolio will not be reviewed.

Let’s Talk

This is a pivotal hire for DREAMLABS’ continued expansion into retention and performance creative. You’ll operate directly alongside leadership and help build the visual engine behind high-growth DTC brands.

If you’re fast, detail-oriented, AI-native, and obsessed with conversion-focused design, we’d love to connect.