Director de marketing

About Distillery

Distillery accelerates innovation through an unyielding approach to nearshore software development. The world's most innovative technology teams choose Distillery to help accelerate strategic innovation, fill a pressing technology gap, and hit mission-critical deadlines. We support essential applications, mobile apps, websites, and eCommerce platforms by placing senior, strategic technical leaders and deploying fully managed technology teams that work intimately alongside our client's in-house development teams. At Distillery we're not here to reinvent nearshore software development, we're on a mission to perfect it. Distillery is committed to diversity and inclusion. We actively seek to cultivate a workforce that reflects the rich tapestry of perspectives, backgrounds, and experiences present in our society. Our recruitment efforts are dedicated to promoting equal opportunities for all candidates, regardless of race, ethnicity, gender, sexual orientation, disability, age, or any other dimension of diversity.

About the Position

Distillery is seeking a strategic and execution-oriented Marketing Director to lead marketing for our professional services business, with a strong focus on data services. This person will help shape how Distillery positions its capabilities in the market, supports pipeline generation, and enables closer alignment across sales, delivery, and leadership.

This role goes beyond brand and events. It requires someone who can turn complex service offerings into clear market messaging, focused campaigns, and practical go-to-market execution. Reporting directly to the CEO, the Marketing Director will lead a lean marketing team and help Distillery build repeatable marketing support for revenue growth. This role will also help shape and scale Distillery’s account-based marketing and account-based experience efforts across priority accounts and strategic growth areas.

Responsibilities

Demand Generation, Events & Go-to-Market Execution

• Own Distillery’s industry event and conference strategy - selecting the right events, negotiating sponsorships, and leading on-site presence and experience to build pipeline and brand.
• Translate complex software development, product, and AI capabilities into clear, compelling marketing programs and sales-enablement assets.
• Use market feedback and campaign performance to continuously refine messaging and targeting.
• Develop and support ABM/ABX programs for priority accounts, in partnership with sales.

Sales & Delivery Alignment

• Work closely with sales leadership and internal subject matter experts to ensure marketing efforts reflect market opportunities and service capabilities.
• Partner cross-functionally with delivery and engineering leaders to turn client outcomes and case studies into market-facing content.
• Support GTM efforts with practical materials, campaign direction, and positioning that help the sales team create momentum.

Brand Development & Positioning

• Strengthen Distillery’s positioning as a trusted partner for software development and AI-enabled engineering.
• Oversee creation of high-quality content, messaging, and collateral that resonate with target buyers.

Minimum Qualifications

• 5+ years of B2B marketing experience, ideally within consulting or professional services.
• Demonstrated ability to market complex offerings with long sales cycles and consultative buying processes, including experience with targeted ABM/ABX or account-based motions.
• Experience working closely with sales teams to support pipeline generation and go-to-market execution.
• Experience planning, managing, and measuring ROI on industry events, conferences, and sponsorships, including on-site execution.
• Familiarity with marketing tools - marketing automation, and performance measurement platforms (e.g., Salesforce, HubSpot, Google Analytics).