Digital Marketing Manager

About Digistay

Digistay is a growing AI-powered SaaS company based in Dehradun, Uttarakhand. We build software that helps hospitality businesses manage their operations, and we are expanding our marketing team to support our next stage of growth.

About the Role

We are looking for a Digital Marketing Manager with a focus on performance marketing and AI-driven marketing strategies. This is a full-time, onsite position at our Dehradun office. You will own our paid acquisition channels end to end, from strategy and campaign setup to optimization and reporting, and you will work closely with our sales and product teams to turn marketing activity into measurable business growth.

Key Responsibilities

- Plan, execute, and optimize Google Ads and Meta Ads campaigns to generate high-quality leads and maximize return on ad spend

- Develop and implement digital marketing strategies across paid, organic, and social media channels

- Use AI-powered tools to improve campaign performance, content creation, audience targeting, and marketing automation

- Monitor campaign performance, analyze key metrics, and share actionable insights through regular reporting

- Manage digital marketing budgets and optimize campaign spend across channels

- Collaborate with sales and product teams to create high-converting campaigns and landing pages

- Conduct keyword research, competitor analysis, and audience segmentation

- Stay current with industry trends, AI technologies, and advertising platform updates

Required Qualifications

- Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent professional experience

- 3 or more years of experience in digital marketing or performance marketing

- Proven experience managing Google Ads and Meta Ads campaigns with measurable results

- Working knowledge of AI tools and their application in digital marketing

- Experience with Google Analytics, Google Tag Manager, and campaign performance analysis

- Strong understanding of lead generation, conversion rate optimization, and marketing analytics

- Excellent communication, analytical, and problem-solving skills

Preferred Qualifications

- Experience in SaaS, IT, or B2B marketing

- Knowledge of SEO, email marketing, and marketing automation platforms

- Experience with CRM systems and lead nurturing workflows

- Familiarity with content marketing and social media strategy

- Google Ads or Meta advertising certifications

What We Offer

- The opportunity to shape marketing at a growing AI-powered SaaS company

- A collaborative, supportive, and innovative work environment

- Professional development and clear career growth opportunities

- Hands-on exposure to modern AI and digital marketing technologies

Location and Work Arrangement

This is a full-time, onsite role based in Dehradun, Uttarakhand, India. This is a salaried position with compensation based on experience and qualifications.

𝗘𝗾𝘂𝗮𝗹 𝗢𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝘆

• Digistay is an equal opportunity employer. All employment decisions are based on qualifications, skills, and business needs, without regard to race, religion, caste, gender, gender identity, age, disability, marital status, sexual orientation, or any other status protected by applicable law.

𝗛𝗼𝘄 𝗧𝗼 𝗔𝗽𝗽𝗹𝘆

• Apply directly through LinkedIn, or email your resume to ritika@digistay.ai.