Digital Marketing Specialist (Ecommerce) WFH

About Deployed

Deployed is an established BPO firm specialising in workforce solutions. We partner with a range of globally minded businesses, from start-ups to large corporations across a range of industries.

Our expert team of recruiters at Deployed will work closely with you to create a career change that challenges, motivates, and excites you. We take the time to understand your ambitions to ensure an effective job match and place you in a business where you'll perform your best. You'll be supported at every step to ensure success- from job searching and placement to a robust onboarding process to ongoing HR, office, and IT support. Deployed is committed to offering you holistic support at every step to ensure you succeed, have the best work experience and a rewarding career.

What You'll Do in the Role

• Strategic Campaign Development: Design and execute integrated marketing campaigns to promote products and brand awareness across digital channels and email.
• Design and implement multi-channel digital marketing strategies to expand brand visibility, increase online sales, and support wholesale partnerships.
• Lead social media growth, community engagement, and influencer collaborations to amplify brand awareness.
• Digital Advertising Management: Plan and optimise paid media campaigns in collaboration with a marketing agency on platforms such as Google Ads, Facebook, and other relevant channels to maximise ROI.
• Content Strategy & Creation: Develop compelling content strategies that resonate with target audiences, ensuring brand consistency across all touchpoints.
• Market Research & Analysis: Conduct thorough market research to identify emerging trends, customer needs, and competitor strategies, using insights to inform marketing tactics.
• Performance Tracking & Reporting: Monitor KPIs and analytics, generating detailed reports to measure campaign eff ectiveness and inform strategic decisions.
• Collaboration and communication: Work closely with cross-functional teams, including sales, product development, and creative teams, to ensure cohesive and effective marketing strategies.
• Brand Management: Oversee brand positioning and messaging to maintain a strong and consistent brand identity.
• Email Marketing: Manage email marketing platforms and coordinate with email marketing agency or subcontractors to ensure strategies are executed effectively.

Skills /Qualifications

• Degree in Marketing, Communications, or a related field.
• Minimum 5 years of experience in digital marketing, preferably within e-commerce.
• Proficiency in digital marketing tools (e.g., Google Analytics, SEO tools, social media management platforms).
• Strong analytical and problem-solving skills with a data-driven approach to decision-making.
• Excellent written (English language) communication skills are essential.
• Excellent organisational and time management skills, with the ability to manage competing tasks and priorities.
• Great attention to detail and ability to work autonomously.

Why you should join our team!

Leaves entitlement, HMO and life insurance upon hire!

Ready to take on the next challenge? If you’re looking for an organisation with outstanding career-development opportunities, amazing work-life culture, and comprehensive benefits crafted to support work-life harmony, you might be a perfect fit at Deployed!

At Deployed, we truly believe that our team is the core highlight of our brand. With our goal of being a top business partner for our global clients, we take it as a responsibility to build a diverse, inclusive, and growth-oriented work environment where employees of all backgrounds and lifestyles feel a sense of belonging, mutual respect, and kindness.